gentona

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Gentona Typefaces by Rene Bieder

Designed for a wide range of applications, Gentona was intended to support the goals of contemporary design paired with a mostly swiss oriented demand on typography – neutrality. The result is a nine-weight neo-grotesque family ranging from sharp and fine thin cuts to muscle-bound and strong heavy weights. Gentona’s confident and open shapes support legibility especially in small sizes while its alternative shapes and letterforms create flexibility. A wide range of typographic features round up the whole family.

Buy Gentona with a 80% off

Gentona - Sans Serif Font Family

The Gentona font family was created in 2013 by German type designer René Bieder.

Buy the Gentona font family on MyFonts.com

Read the full article about the Gentona font family on WE AND THE COLOR

More font reviews on WE AND THE COLOR

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80% Off Gentona by Rene Beider until August 24th.

A bit of a departure for Rene here, who’s bread and butter has been more tech-geometric fare… It’s nice to see him pushing out of his comfort zone with this latest release!

Gentona seemingly aims to split the difference between similarly structured-yet-approachable sans serifs like Pluto Sans by HVD, or the more recently released Verb by Yellow Design Studio. Though more technical than Pluto and less-so than Verb, the stroke contrast is increased to offset its more square-ish/wide structure. This is most noticeable in the heavier weights, as a friendly appearance is maintained without skewing too goofy or feeling overly bloated.

I could see this being especially suitable wherever one might want to downplay the intimidation, seriousness or big-industry feel of a product, service… Medical, non-consumer tech, or more corporate-leaning  applications could benefit from its character without losing perceived credibility.