Freya is the goddess of war, love, and fertility. She is the daughter of the sea god Njord, and sister to Frey. She has many admirers and treasures, and also knows many different powerful magics (which she taught to a select group of gods, including Odin).
She has taken an interest in the heroic dead. While many people are familiar with Valhalla, Odin’s Hall for the slain, few know about Sessrumnir, Freya’s hall. Freya always gets first pick among the dead, and so it can be argued that living in her hall is a more sought-after prize than Valhalla.