24-year-old Haneefah Adam of Nigeria, wasn’t seeing any Barbies dressed in the same way she did — wearing modest clothing that covers the body. So she started an Instagram account, called Hijarbie where she showcases Barbie in a variety of hand-sewn modest outfits and hijabs.
“I want to inspire the Muslim girl. It’s about having a doll that looks like her, that represents her own cultural and religious background”
“It’s important to create a sense of value in the Muslim child, especially the girl child,” Adam told Mic. “They become more confident, more driven, they believe more in themselves, which leads to an appreciation of herself and her modest lifestyle and upbringing. Instead of dressing up her dolls in clothes she wouldn’t wear, hijabifying it will create a sense of belonging and hopefully make a positive impact."