exo chocolate cf

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140115 EXO Lotte Crunky Chocolate CF

How the Crunky Chocolate CF was shot
  • Director: Guys, remember that this is a chocolate advertisement. Since I am clearly a genius, you will follow as I say, is that understood?
  • Director: Baekhyun, we need you to punch the air for this chocolate advertisement. Oh and don't forget to throw some flour!
  • Director: Chanyeol? Yeah, play the guitar. Perfect. No that's not enough. SMASH IT. Yes, that was totally the missing piece for this chocolate advertisement.
  • Director: Run towards the cars, Kai. It symbolizes.. uh.. people running to buy this chocolate. DO NOT QUESTION ME. THIS IS PURE ART.
  • Director: Ah, Suho and D.O. Since this is a chocolate advertisement, we need you to bite the chocolate. No, more feel. MORE FEEL. Perfect.
  • Director: KICK THE PUNCHING BAG WITH ALL YOUR MIGHT, TAO! THIS IS FOR A CHOCOLATE ADVERTISEMENT WE NEED MORE 'OOMPH'.
  • Director: Yes, Chen. Pretend to hit that high note... for the chocolate advertisement.
  • Director: Since this is a chocolate advertisement, Kris, we need you to flaunt your leather jacket because it is clearly the main point here. Remember to look fab.
  • Director: Xiumin, BITE THAT CHOCOLATE LIKE YOU MEAN IT.
  • Director: WERK IT LUHAN MOVE YOUR BODY LIKE THAT MMHMM. We need more special effects for this one. FIREWORKS PEOPLE THAT ROLL DEFINITELY DESERVES SOME FIREWORKS.
  • Director: RUN LIKE THE WIND LAY RUN FOR ALL YOUR LIFE.
  • Director: Since ordinary peasants like our viewers might not get my artistic impression, we should put chocolates at the end. Yup. PERFECT