Last Friday I had an experience many of you may share: wandering around the optical shop after an eye exam, eyes blurry and cartoonishly dilated, looking at potential glasses for the first time. Though I could barely see, I saw something was extremely off: the prices of the glasses themselves. A basic level pair was going to run me $300! I wisely decided to wait until vision cleared enough to go search online for glasses and ask for recommendations on Twitter.
Many suggestions came, but one stood out. Warby Parker. Why? Whereas most others make a point to crow about their massive selection, designer brands, and low prices that fluctuate widely depending on style and options included, Warby Parker takes an entirely different approach: it has a relatively small selection of glasses all at one price, $95, all including the three elements typically priced separately: frame, lens, and anti glare/scratch coating.
All well and good, but dig a little deeper, and you find that this B Corporation is committed to make a positive impact in everything it does. As they put it: