Visit my Etsy shop to see my Day of the Dead range. El Dia de Muertos or Day of the Dead is a celebration of life and a time to remember the dead. It is celebrated at midnight 31 October through 2 November. It is believed that souls do not die and rest in tranquility in a place called Mictlan. They return to visit the living during Dia de Muertos. It is only when the living cease to remember them that one really dies.