dave wiskus


Keynote Dave Wiskus at TNW2012


  • design doesn’t happen in Photoshop (hahaha - no s!)
  • design is about how you treat users
  • the better I understand and articulate the problem the better my solutions will be
  • first questions - What problem am I solving? Who is this for?
  • most valuable asset is your people not you app or technology. You need people to execute
  • everyone in the company is involved in the design because everyone has to CARE