My merchandise from #jimiagency came in! Washi Tapes and Memopads are so so cute!! Now to continue creating more to gear up towards Fanime and Anime Expo✨ #art #artwork #instaartist #artistsofinstagram #igers #halfjapanese #seattleartists #yukiyoshida #yukiyoshidaart #femaleartist #anime #manga #cute #stationary #washitape #memopad #witch #spooky #spoopy #conventions #oni #demons #illustration

Artist Alley Insights

Hello friends!

Happy New Year! Hope you’ve all enjoyed a wonderful holiday season and are ready to get 2016 started.

Over the last few months, I’ve received questions regarding my experiences with applying to artist alley, how to prepare for a convention, and general booth presentation tips. I’d like to take this post to share a brief overview of what I’ve learned so far. This is from the perspective of someone who has done cons for a year, all within the United States.

Selecting the Best Event for your Audience

For a first con, I would recommend staying local to get a feel for running a booth before investing too much in travel.

If you are fortunate enough to have multiple cons locally to choose from, or have already had experience with local cons, then use your existing network to gather data on what type of audience is most interested in your art. Look at the profiles of people who like/favorite/reblog your art. What kind of other fandoms are they into? What demographic does most of your fanbase fit under? Can you get Google Analytics data on the type of people who visit your sites? Use this data to your advantage and find events that fit your target market.

Sales Tax, Seller’s Permits, and Income Tax

Even though art may be just your hobby and not your full-time business, it’s important that in matters when you are presenting yourself professionally (like a con) that you treat it like a legitimate business. That means keeping track of earnings and expenses spent on cons and making sure you have applied for the correct seller’s permits (check the laws of the state your con is on.)  Depending on your situation, it may be worth getting a business license as well.

Keep in mind that at the end of the year, you will be paying income tax based on the money you earned as well, so keep a portion of your earnings aside to be prepared for this. Keeping receipts for all expenses incurred (printing, shipping, stock imagery, marketing costs, etc) using clean books is helpful for possibly lessening your tax burden.

There is a significant amount of financial and legal knowledge that is important for creators to know that is beyond what I can cover here, but some resources you can use to learn more are:

General Small Business tax info from the IRS

Small Business Taxes 2016

The Craft Artists Legal Guide

Booth Design

In the last 8 months, I went through 3 different booth structures! Here are the pros and cons of each one, along with cost and referral links to buy.

Wire Cubes $30+

Pros - very customizable, cheap, can build racks, walls, etc. Form factor breaks down to a very small size.

Cons - not very stable, takes a long time to set up and generally needs 2 people, can be very heavy due to them being metal
Buy wire cubes here: amzn.to/1YTHFjL

PVC Pipe and Clamps $50+

Pros - can be assembled with one person, fairly stable, somewhat cheap, somewhat customizable, clamps can be used for other purposes after the con

Cons - looks unsightly when pipe is exposed, clamps will always be exposed and can be a hazard for running into (see above photo), must cut to size yourself, heavy
Buy clamps here: amzn.to/1YTHRiR

Photo Backdrop Stand (current set up) $70+

Pros - super fast setup for one person, very stable even when extended to a tall height, professional appearance, lightweight

Cons - not customizable at all (basically this can just be used to make a wall of prints), expensive
Buy a backdrop stand here: amzn.to/1YTHSn7

Tablecloth, Portfolio, Business Cards $30+

Other items that are great for including are a nice quality tablecloth, banner with your business name or handle, business cards, money deposit bag, and a browsable portfolio case. I prefer a refillable portfolio so I can customize the page count plus switch out pages as they get too grimy/ripped (yes this will happen.) Get a portfolio case here: amzn.to/1YTI8T1

Luggage for Print Organization

To avoid damage to your prints, and to keep them organized easily, I recommend a roller bag with hard shell. You can use file folders inside to easily manage all your prints. The one I have used for several cons can be found here: http://amzn.to/1P4CKKx I love this one because it holds prints up to 13x19.

Additional Tips

For those in the US, consider upgrading to a chip card reader as well to minimize your risk.

Additionally, bringing healthy snacks, water, tissues, hand sanitizer, and a bag for trash will make your time at the table so much more pleasant!

Let me know if you’d like a more in-depth write ups for any of these topics!

<3 Jaleh

A tiny PSA about GLOMPING

AND WHY IT’S BEEN BANNED FROM CONVENTIONS IN THE FIRST PLACE.


OK, hello, I’m Birdy, and just this weekend I was at the ever so lovely HOLIDAY MATSURI convention in Kissimmee, Florida; and I was cosplaying the ever so lovely youtuber, Markiplier!

Pretty cool, right? YEA! IT IS!


But it is NOT cool when your joy over my outfit/portrayal of the man is so intense that you feel the need to THROW yourself over me! I had a total of twelve, that’s right, 12 people, of varying sizes, throw themselves over my body, use my neck as support, tugged on my shoulders, almost broke my prop (Tiny Box Tim, as displayed above), and overall have battered up my body.


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Amazing

I just finished watching the Insomnia Talk Show with Daithi de Nogla and Jacksepticeye, and I am absolutely blown away. Why? For the sheer fact that Jack has grown into the embodiment of sincerity and goodness for so many people. To see him interact the way he did with them all, to see the genuine smiles and laughter not only from the audience, but from himself just makes me so proud to be a part of his wonderful community. 

He has brought a level of goodwill and grace to this world that can’t be rivaled in today’s day and age. It’s not only his videos that have made an impact for close to 8 million people, but him as a person as well and his ability to stay grounded, considerate and passionate about what he does and what he says. 

He’s a truly genuine person who deserves the love and respect of every single person who is a part of his life, whether in his personal life or in this very respectable community online. He may be too humble and say he doesn’t deserve the praise, but well all know:

@therealjacksepticeye is a beautiful human being with a pure and loving soul.

And I am so proud of him. :’)