It was like the capitalist assimilation of the Black Panther Movement. I think people on the left should be suspicious when radical causes are so flagrantly commercialized for mainstream consumption. Especially when these radical causes were SOCIALIST in origin.
We are in a gloriously unprecedented era for body type diversity in fashion. Despite the ongoing obsession with thinspiration — evidenced this fashion week by the controversy over lanky teen model Molly Bair — the industry has made tremendous inroads just this past year alone in accepting and embracing the reality that women come in a beautiful array of shapes and sizes. But at what point does celebration cross over into just another clever way of selling “empowerment”? Because I’ve seen this Lane Bryant ad and I just can’t tell.
The American Medical Association has called for a ban of direct-to-consumer advertising of prescription drugs.
“Today’s vote in support of an advertising ban reflects concerns among physicians about the negative impact of commercially-driven promotions, and the role that marketing costs play in fueling escalating drug prices,” said AMA Board Chair-elect Patrice A. Harris, M.D., M.A. “Direct-to-consumer advertising also inflates demand for new and more expensive drugs, even when these drugs may not be appropriate.”
In addition, the budget for advertisement by drug companies raises prices for those drugs. It is estimated that prescription drug-ad spending last year was around $2.8 billion just for television ads. Since prescription drugs have had a rise in prices in recent years, it is likely that this legislation would help reduce the cost of medications.
This legislation would need to be passed by congress, but legislation similar to this has been shot down by congress in the past.
From a material standpoint, our needs should be limited, but advertisers take advantage of our unlimited emotional needs to keep us shopping, says a former ad writer. The first step to a solution, he believes, is seeing the problem. | Read more
Art, besides condensing aesthetic beauty into easily consumed portions, is also a timeless means of conveying social commentary and criticism. Hal Hefner does this by way of appropriating pop culture imagery and deforming it through the lens of the classic movie THEY LIVE, itself a critique on consumerist culture and mass media messages.
The artist sums up the concept succinctly:
CONSUME is inspired by John Carpenter’s 80’s cult classic movie, THEY LIVE, forming a social commentary about the materialism, narcissism and consumerism of modern society.
The imagery is powerful enough that even one unfamiliar with the movie, or with the concepts of consumerism, can understand the underlying critique. Therein lies the power of political art.
Please enjoy these selected images from Hal Hefner’s CONSUME series.
If you want to keep up with the works of Hal Hefner, or releases of Limited Edition merchandise (he understands the irony), then please sign up for his CONSUME mailing listhere. You may also see his previous works and contact him at HalHefner.com.
Art installation by @syntheticlivesblog applies projection mapped video to a sculpture made of found objects and consumerist items:
An edit of several angles of a projection mapping installation created
while at the Chashama Chanorth artist in residency program. The
installation was built with trash and heavily consumed objects such as
cell phones, holiday decorations, and children’s toys. No effects have
been added to this video, everything seen was captured live.