Natty Boh - true Baltimorean?
This picture shows the famous Natty Boh that I’ve heard so much about. I think that it is so pervasive in Baltimorean culture that we talked about it on the first day. Everyone said that it is one of the things that makes Baltimore..well, Baltimore.
Fun fact: about 90% of Natty Boh sales come from Maryland. But none of the brewing happens in Maryland and it isn’t even owned by a Baltimorean any more - Pabst owns it. Sure, it is an icon but what is the impact of that icon (especially with the resurgence of Boh in a marketable way)?