CauseBeats Launches Online Video Dance Competition, With Mindless Behavior and Boys & Girls Clubs of Metro Denver
CauseBeats Kicks Off First National Campaign, “Just Dance, Just Give” With Boys & Girls Clubs of America and Mindless Behavior on June 15th
Denver, CO – (June 15, 2011) – CauseBeats, a Denver-based not-for-profit organization that develops and manages cause campaigns for popular recording artists, announced today the official launch of its first national campaign with MTV “Artist to Look Out For” Mindless Behavior, and Boys & Girls Clubs of Metro Denver, called “Just Dance, Just Give.”
The “Just Dance, Just Give” campaign is an online dance contest in search of Denver’s “ Ultimate Mindless Dancer.” Open to Boys & Girls Clubs members in Denver ages 13-18, the contest encourages youth to get involved in community service projects with the Boys & Girls Clubs in Metro Denver while showcasing their dance skills.
The contest launches on June 15th and runs through July 28th. Kids have the opportunity to select their favorite Mindless Behavior song, videotape themselves performing a choreographed routine and then submit their entry online by July 8th. On July 11th, the public will have access to view the videos and vote online for their favorite dancer. Ten finalists will be selected on July 27th by the public and the Ultimate Mindless Dancer will be selected by Mindless Behavior on July 28th.
“Mindless Behavior is thrilled to launch this dance contest in partnership with CauseBeats and the Boys & Girls Clubs,” said Kenneth Crear, CEO of Management Group International and manager of Mindless Behavior. “In late May, we kicked off the contest in Denver with a service project where the boys were able to work side by side with Denver Boys & Girls Clubs members. They wrapped up the day with a mini dance clinic where the kids from the club learned how to do the hook. They had a great time and we hope that enthusiasm will extend into the competition. There are some great dancers out there and we can’t wait to see the videos!”
The competition begins on June 15th at the Boys & Girls Club of Metro Denver and rolls out nationally to the top ten Boys & Girls Clubs locations in cities along the Mindless Behavior tour this fall. Club members and local youth can participate by visiting www.causebeats.org.
CauseBeats is a nonprofit organization that connects popular recording artists, fans and causes with a mission to fundamentally change the face of philanthropy in the music industry. CauseBeats engages fans in cause-related crowdsourcing campaigns and contests as well as fundraising and volunteering through text-to-donate and text-to-pledge programs to enable artists and fans to make a difference for charities across the country.
More contest and tour details are available at www.causebeats.org.
About Mindless Behavior
Mindless Behavior is a dynamic group comprised of four spirited 13 year old boys – Prodigy, Roc Royal, Ray Ray and Princeton – who boast an insane, sleek and futuristic fashion style, epic dance moves, and global-ready pop songs. They are rapidly gaining popularity with over ten million views on YouTube/VEVO of their videos for “My Girl” and the “My Girl” remix. The group’s hotline has also registered over 200,000 members, with fans making an average of 13,000 calls/text to the line each day! They will be hitting the road this July headlining the BET Tour with Tyga, Lil Twist, Trevante & Jawan Harris. Mindless Behavior recently released their first ever EP, which is available on iTunes, Amazon.com and wherever music is sold. The EP features their hit song “My Girl,” the remix featuring Ciara, Tyga & Lil Twist and their second single “Mrs. Right.” The video for the “My Girl” remix reached the top spot on BET’s “106 & Park” countdown and “My Girl” continues to gain spins on Radio Disney, Urban and Rhythmic radio. Mindless Behavior is currently working on their debut album, due out this Fall on Conjunction/Streamline/Interscope. For more information and tour dates visit: http://www.mindlessbehavior.com/