G-O-GG-O. Say those letters to most Australians, and it will instantly conjure up an image of a stocky bloke with dark, receding hair, dressed in greasy overalls, labouring over the engine bay of a tiny yellow automobile. You know that your television advertisement has done its job when it instantly becomes part of pop culture.

For (then) Telecom Australia’s Yellow Pages, the multi-award-winning 1991 ad (a Silver Lion at the 1992 Cannes Film Festival, for starters) depicting a Scottish-accented home mechanic searching for a part for his broken-down Glas Goggomobil was an unqualified success.

In car yards and workshops all over the country, there is now a “Goggomobil” section, where they store all the really hard-to-find parts.

Even the actors (real-life husband and wife Tommy Dysart and Joan Brockenshire) found the ad changed their lives: they wound up buying the car that featured in the G-O-GG-O advertisement, and later released a single based on the car - which, it has to be said, did not exactly burn up the charts…

Tommy said: “What decided us [to do a song] was when we went into a shop and they all started with the G-O-GG-O, and the guy there said to us, ‘I reckon everyone in Australia knows the rhythm of that ad … you should write a song.’ Then he said - and this appealed to our egos - 'In fact, it’s not a song, it’s an anthem.’” In the song, the couple from the ad set off in the Goggomobil for a picnic and have a bit of trouble after they pass a group of cyclists along the way. [Larrikin CD LRS 371, 1995]

The car featured in the ad is a coupé design copied from the 1955 Goggomobil, but manufactured in fibreglass by Buckle Motors in Sydney, on a chassis and with two-stroke running gear imported from Germany (as were all Australian-built Goggos). Goggo models produced here included direct copies of the German sedan and coupé with variants such as soft top versions of both types. Most popular was the 1959 Dart, a sports model described by Hans-Ulrich von Mende in the book Kleinwagen as “the most beautiful Goggo of all times… Pininfarina could not have designed a better front. But having done such an excellent job with the fibre glass [sic], the company might also have designed smaller tailgates. The only indication that this is a Glas is the company logo with the »G« at the front and the chromium-plated ventilation grid at the back, which can also be found on the Goggo.”

The Dart cost £685 new, and featured a four-speed manual gearbox linked to a 400cc, two-stroke engine. It has a top speed of 80kmh. The tiny open-top vehicle - narrow enough to fit on a footpath [sidewalk] - has no doors, passengers having to step in pedal-car style. It has a basic interior, which includes two tiny vinyl bucket seats and only a speedometer on the dashboard. Tall people had to drive in a semi-reclined position so they can fit in the car properly. Of a total of 700, only around 30 Darts remain in Australia.

Also popular in Australia was a carryall van, quite different to the German equivalent.

A 40% increase in the tax on imported cars and chassis in 1960 rendered further production uneconomical, so the Australian Goggo operation was consigned to the used-car yard of history.

Structured Satchels

Modern handbags are ‘It’ for fall

Put away those slouchy boho bags and trade them in for this season’s hottest style, a modern caryall. These totes are great for many reasons - you can fit all your necessities, they’re chic and modern, and best of all timeless (so it’s ok to invest). At Proenza Schouler and Fendi’s fall collections, the structured bags were spotted in bold colors and clean designs, immediately hitting our lust-worthy wish list. Lucky for us, we can now score these styles at affordable shops like Forever 21, Zara and more. Get inspired by our runway and blogger street style images below and shop our favorite structured handbags today. 

Fall 2014 Runway

Proenza Schouler Fall 2014

Fendi Fall 2014

Shop Modern Handbags

From classic black and embossed white to two-toned grey and modern navy, choose your favorite satchel and shop now!

Structured Faux Leather Satchel

Whistles Renee Structured Leather Bag

small structured bowling bag

Icon Leather Doctor’s Tote Bag

Blogger Melrod Style carrying a Michael Kors handbag.

Modena Saffiano Leather Tote Bag

Jamie medium doctor’s bag

Celestial Satchel

Mini Doctor Bag

Blogger Jetset Justine carrying an Express bowler bag.

Clea Python Embossed Leather Iconic Frame Satchel

Dune Dorisey Structured Bag in Pink

Clayton Satchel

Lexi Large EW Satchel

My Fashion Week Survival Kit

10 things every girls needs to get through New York Fashion Week

We’re less than a week away from New York Fashion Week Fall 2015, which means if you’re attending any of the shows or countless fashion events, it’s time to start gathering your necessities. Being a veteran, I’ve learned the ins out outs, plus, through trial and error, discovered the most important items to bring and wear. When I’m bouncing from presentation to presentation, there are ten things that are a must. From the perfect caryall and my handy Nikon to a pair of stylish sneakers and a pressed juice to go, take note of what I need to survive fashion week and update your go-tos today!

The Perfect Caryall

I know that mini bags are trending, but let’s be real, I have a lot of stuff to lug around. During fashion week, a caryall is a must! My go-to is this classic Madewell transport tote.

The Transport Tote

A Fancy Camera

When I’m at fashion week, I like to keep a nice camera on hand. The quality is much better than my iPhone and its compact size still fits perfectly in my tote. Whether I’m snapping pics of style stars or detailed shots of pieces I love, a Nikon is a great addition for any fashion week goer.

Camera Courtesy of Nikon

Long-Lasting Makeup

I’m applying my makeup early in the morning and possibly might even be dragging myself to an afterparty, without any stops. To help my makeup last, I use this Laura Mercier primer before I put on my other beauty essentials. 

Foundation Primer, 50ml


During fashion week, my immune system always gets rundown. With one of these little packets, I can shock my system with a mound of Vitamin C, helping my body stay strong and fight off those evil germs. 

A Portable Charger

Without my iPhone or iPad, I’m lost. That’s why a portable charger is a must. I love this gilded one from Nasty Gal, so I can change my electronics wherever needed.

Gilded Portable Charger

Pressed Juicery

Finding time to eat breakfast or even think about lunch, is few and far between. Pressed Juicery becomes my new best friend during fashion week. I keep a green juice in my bag and sip it throughout the day. 

Stylish Sneakers

Thankfully, sneakers are (still) one of hottest footwear trends. With Nikes, my feet don’t get blisters, I can walk for miles and still look stylish - it’s a win-win all around.

Nike Lace Up Sneaker - Women’s Flyknit Zoom Agility

An Organized Wallet

Staying organized is key. I don’t want to lose anything, so having a zip-around wallet, like this Comme des Garcons wallet, keeps all of my cards, passes and hard invites, all in one place.

COMME DES GARCONS WALLET ‘Embossed B’ zip-around wallet

Comfortable Designer Boots

On days when I want to be a little dressier, say I know I’m going to an afterparty, I wear comfortable designer boots. It’s still cold outside, but I want to look cute, so these Burberry boots will do just the trick!

Double Buckle Leather Ankle Boots


Last but not least, I’m old school at times and prefer to handwrite my notes. Whether it be an addresses to the next event or keywords from a collection, I love my Kenneth Cole leather notebook

Large Leather Notebook

Check out the full New York Fashion Week Fall/Winter 2015 schedule here.

Look of the Day: Theo James

For a day around town, get his casual  look!

Divergent actor Theo James heads back to his Tribeca spot in NYC wearing a bomber jacket over a graphic tee with straight leg jeans. He completes his look with classic Jack Purcells, a ribbed beanie and leather caryall. His style is simple and effortless - perfect for a day around the city - but it still looks like he knows what’s going on in fashion. To get his city look, shop our similar and affordable pieces below!

Theo on the streets of NYC on October 2, 2014.


Pizza Death Tee


Heist Beanie

‘Jack Purcell - Jack’ Sneaker (Men)

'Dad’ Utility Bag