From SEO to content marketing to even link building…I’ve created a lot of guides over the past twelve months about traffic acquisition. But what I haven’t touch on much is the topic of optimizing your site for conversions. One way to do this is by modifying elements on your web page, and another way is by optimizing your copy.
Stuck On The First Paragraph? Three (Uncommon) Ways to Bust Out Your Best–Even At Your Worst.
Sometimes, you stare at the screen. And you stare at the screen. And then you go get a bagel. And then you stare at the screen. *whips out nail file* *stares at cuticles* *stares at screen* *stares at cuticles* *wonders how many dead skin cells fall into keyboard during average workday* And then you tell yourself you’ve had enough. You’re going to get down to business. You make a stern face. You furrow your eyebrows. You turn off Spotify, and you get into concentration mode. You look fondly at the cursor. You look angrily at the cursor. You start cursing at the cursor. You take a bite of bagel and see who’s on Twitter. You nonchalantly stalk your ex. He thinks he’s soooo great. Yeah, well, you might be Vice President of the awesomest company in the world, but…NICE COMBOVER! *SNARK SNARK SNARK* Too bad you’re losing your hair! *SNARK SNARK SNARK* Too bad you lost me! *SNARK SNARK SNARK* [pause]
Reporting is a crucial part of Facebook advertising. That’s why each of your ad campaigns should always have a clear goal and a set of metrics through which you can measure its performance. Facebook’s dashboard offers a range of tracking mechanisms that will help you focus on the results you care about. That being said, the analytics Facebook provides sometimes report on proprietary metrics that aren’t always intuitive to understand.
If you’re using Facebook ads to help you ramp up your Facebook marketing efforts, here are the 20 Facebook metrics you need to understand to measure and improve your Facebook ad performance.
Smash It Social helps you get new customers with Facebook.
Smash It Socialis an all in one Facebook marketing system combining an innovative “Fan Reviews” Facebook application with expert social media training designed to help entrepreneurs, internet marketers, and businesses of any size take advantage of the worlds most powerful form of advertising, “word of Mouth”, to generate more paying customers without having to spend much additional time, energy, or money.