boy london beanie

7 Key Pieces for Logo Streetwear Style

Some people love representing the designers and labels they adore, while others prefer the low-key look of not showcasing the names they are wearing. Whichever you prefer, there’s no denying that a lot of the street style looks these days incorporate some designer and label identity as part of the ensemble. Just take a look at these shots: 

The tricky part is mixing and matching fashion items with super noticeable logos in a way that gels with the whole outfit. Not sure where to begin? Here are a few key pieces to get you started (just try not to wear them all at once)!


Want to give your outfit an edgy feel? A fitted hat or beanie will do the trick, especially with the bold logos that accompany them! Wear them full casual with jeans and sneakers, or allow them to contrast with a cute dress.

Left: Jeremy Scott X New Era ONE Embroidered Logo Cap
Right: BOY London Patch Beanie Hat


The key with statement-making logo tops is the size of the logo. Huge logos give a truly street style feel, with designs that are reminiscent of graffiti; take the piece below by Versus Versace, for example. 

Versace Versus Metallic Versus Logo T-Shirt


Logo-filled pants are perhaps a bit easier to match an ensemble with. They can easily be paired with neutral, solid tops to create balance. Even better? You can find these pants in a variety of styles: athletics, leggings, and trousers!

DKNY X Opening Ceremony Logo Leggings


As far as shoes go, a good number of them are already emblazoned with logos, and it’s not just the sneakers! Just like the logo-filled hats, you can either wear shoes to complete an outfit style (for example, fully casual or fully dressy), or wear them to provide a little contrast to the outfit. Make a cute skater dress more sporty by pairing it with sneakers, or add a touch of chic detail by pairing delicate sandals with a casual outfit. 

Left: Adidas GLC Sneaker
Right: Tory Burch Miller Metallic Logo Thong Sandal


Everyone’s seen a logo-filled designer purse by now, most commonly coming from French, Italian, and American designer brands. So instead, we bring your attention to an undeniable “IT” item that’s been going around the world of street style recently. With everyone from fashion bloggers to Asian pop stars rocking these eye-catching MCM backpacks for amazing street style shots, why not give your arms a rest and try out these conspicuously-designed backpacks. 

MCM Stark Sprinkle Stud Small Backpack

Remember, you don’t need to go all out with a fully logo-fied OOTD to get a street style look (unless you’re prepared for the stares that you’ll inevitably receive). Check out our women’s logo streetwear feature on the site for more inspiration!

(Photos from: 1/2/3/4)