Under Armour Enlists Chris Evans for Marvel Boxerjock Performance Underwear
Who better to model a Marvel-themed performance underwear than Cap himself? Capitalizing on the release of Marvel’s latest blockbuster action film, Captain America: Winter Soldier, Under Armour is casting Chris Evans to model the newest addition to their popular Alter Ego Collection. It seems the Captain America Boxerjock will change how men choose their underwear, as this Marvel-branded boxer is said to “stretch, recover, stay put, wick sweat, and keep you cool.”
(Photos from Under Armour, L-R: Under Armour Alter Ego Compression Shirts, Alter Ego Captain America Crew Socks, Alter Ego Highlight MC Football Cleats)
Already having established a collection of superhero-inspired performance wear, it seemed only a matter of time for UA to put the power of comic books and celebrity on the underwear they make as well.
With its “Train like a Super Hero” tagline, we’re sure the Cap boxers will attract the wallets of some comic-book-loving athletes and fitness-lovers. Will the modelling Avenger get you (or your girl) to buy a pair?
Don’t quite need performance underwear? You’ll find the classics, and boxers with modern fit on Wantering.
*Update April 2, 2014: You already know what happens every year before the 2nd of this month.