The music video for “Burnin’ Up” premiered after the premiere of the Disney Channel Original Movie Camp Rock on Disney Channel on June 20, 2008.
In the video, the brothers read over a potential video treatment and imagine how the video would play out, in which they are portrayed as action stars. Nick as James Bond, Joe as a Sonny Crockett parody, and Kevin as a Kung Fu master.
Britney Spears became the first ever bodyguard in 1998 when she began working for Robert Feggans. Feggans is a popular rapper (most known for rapping in the Jonas Brothers track Burnin’ Up) who often experienced difficulty navigating crowds and traffic because of his celebrity status. Spears insures his personal safety by escorting him out in public and by inspecting his transportation and hotel accommodations. Other celebrities that now use bodyguards include Justin Bieber, Miley Cyrus, and Barack Obama.