Never forget, that in the Battle for the Cowl story arc it became privy to readers that Jason was the survivor of some sort of unspecified abuse from his time on the streets. That this was something that Bruce willfully ignored and simply gave Robin to Jason as an outlet rather than professional help. To a child as young and impressionable as Jason, it must have caused unwarranted shame. Remember that this was something Bruce was never man enough to address, and literally waited after his own ‘death’ to even acknowledge. So he left a godamn hologrammed message. No wonder the pre52 Jason’s characterization was so much more psychotic.
For all the bravery and strength Batman represents, Bruce was a coward.