Sometimes I really wonder what the hell CW is paying their marketing analysts for, because I am over here with freeware social media analytics tools and open-source ratings/demo reports and it feels like I have a far better grip on their audience’s behavior and interests than they do.
(This graph: blue bars = total audience; red line = key demographic audience)
Point #1: Supergirl was averaging a decent 2.5 million viewers from 2x01 through 2x12. The show has lost 500,000 viewers – aka 20% of its audience – since it doubled down on the Kara/Mon-El storyline from 2x13-2x16.
Of the 500k people they lost, a solid 40 percent were in their key demographic: viewership among adults tanked from nearly 800k people for 2x12 (a number the show hit consistently all season long until that point) to barely scraping 600k for 2x16. That’s … not good. The whole reason people market to that age bracket is because those are the people most likely to have disposable income to spend on tie-in products or things sold by advertising partners.
Point #2: nobody is falling for their SG/Arrowverse crossover marketing ploys anymore.
See that million-person spike for 2x08? That was fans of Flash/Legends/Arrow tuning in for the crossover that wasn’t. Now, see the season-record low ratings for 2x16? That was people not trusting the promotional advertising. (This held for last night’s episode of The Flash as well, which hit the exact same target demo numbers that it has for the past two weeks, and had below-average overall viewership numbers.)
tl;dr the audience that is here for Supergirl is qualitatively different from the one that follows the other CWDCU shows, which we pretty much all knew already. And the audience that is here for the male-led shows is not crossing over in reverse. In trying to make Supergirl more like their other shows, they’re effectively killing its core audience that was sold a very different product than they are now delivering, and they aren’t earning the trust of fans who watch their other products anyway. This is not sustainable for anybody, so it’d be great if they could figure this out.
It was the end of class so you were sitting in the Library with Alex on the opposite side of the table. You were you busy finishing off some a practice worksheet he handed to you because he was kind enough to tutor you in Maths since you weren’t great at it.
“Hey (y/n), can i ask you a question?” he whispered while tapping your arm. “Uhh, I guess” you said while still answering your worksheet. Alex was hesitant to ask but asked anyways.
“Are you dating or did you date Zach?” Alex asked, you stopped writing for a bit at the though of Zach but continued. “What? Why would I date Zach? he’s way up there” you said as you drew a bar graph and a really tall bar with ‘zach’ labelled on it “and I’m way down here” you drew a little bar with your name labelled on it and frowned a little.
what would the band do if their s/o had v bad period cramps
me right now god kill me
He knows what periods are. A bloodbath in your uterus. A “last survivor” type of game.
Well, unfortunately, you don’t remain unscathed from the war. You’re cramps are terrible and give you headaches, and you feel nauseous as well. You get bloated and your boobs hurt, and… Augh.
Well, Mudz has never really had hands-on comforting skills when it comes to that time of the month… The closest he’s got to knowing about it would be that one hooker telling him that she’s tied for the next week (yikes).
Murdoc runs to every pharmacy in town, getting you every single medicine so you can stack them, different varieties of chocolate, and a heating pad (if you’re without).
If he goes out to buy you pads or tampons, he’s kind of antsy about it (why are you embarassed about it, Mudz? They’re not even for you). He casually would slip the cashier xamount of cash, and dash out of the store.
He would massage anything that hurt because he’s kinky like that.
His mom talked to him about it once…? Kind of? Nonetheless, when you tell him that it’s that time of month again, he calls up his mom to ask for help.
After the long talk plus frequent note-taking, Stu pacifies you at your side, making sure that you don’t feel like you’re about to puke, or faint, nonetheless.
Cuddles definitely make you feel better, he finally concludes. Stu would spoon you, arms wrapped around your waist, hands on your abdomen. If you were moaning in anguish, he would be there. If you were crying in pain, he would still be there.
Late night shopping trips? He’s on it.
Stu has an abundance of pain relievers hanging around in the bathroom cabinet for his frequent migraines, so you always have something like Midol or Ibuprofen hanging around tip: don’t ever use tylenol for this type of situation. it doesn’t work on menstrual cramps. midol has some of the same components as ibuprofen, so you’re better off not wasting time. i take midol.
When you guys go out, he always has an extra sweatshirt or jacket with him just in case you bleed through your clothes.
When he has to buy period products for you, he doesn’t really care like how Murdoc would. It’s not something to be embarrassed by, and if girls can do it, he can, too!
She knows what it feels like to have the fist of Mother Nature rip into your vagina. Trust me.
She has lots of herbal remedies to help you out, and she recommends lots of things to help ease the pain, like hot water bottles and a good ol’ pillow in between the legs.
Exercising helps with period pain as well, so Noodle will go out and take a walk with you if you’re feeling up to it.
You two probably get your period at around the same time, so you both comfort each other.
Fluffy blankets and chocolate? Heck yeah, man. Massages in sore areas? You’re darn right that’s gonna happen.
You and Noodle go to the drug store to get a bunch of different lady products to test out. You use statistics and bar graphs and everything to prove which product works the best, whether it be tampon or medicine related.
He’s pretty chill about periods. I mean, most guys seem freaked about them, but he’s never cared in his life. If he gets bled on by accident? Oh well, it’s just a pair of pants.
You need anything like pads or tampons in the middle of the night? Just give him 10 minutes to fully wake up. He’ll go out at 2am while you sit miserably on the toilet, bleeding out, as he picks out exactly what you need (plus a bouquet of flowers for good measure). It’s fun being female.
Russ would supply you with lots of water and hot compresses, as well as healthy snacks like tiny veggie trays and nice soups.
He holds your hand and lets you lay on him if you get to the point of absolute suffering.
He’ll make sure you get enough rest, as well. Sleeping helps ease the pain.
shoutout to everybody that bleeds from time to time
Hello! Can you tell me anything about the wage gap? I've never heard anything consistent, but I was pretty sure it exists, pretty obviously in some fields. Am I wrong, though? You said it's been distorted, or something like that, and that women did something wrong? Sorry. I'm still trying to learn about this type of stuff. Thank you for your time. 😊
There’s two different ways to look at the wage gap. One, comparing all women’s wages to all men’s wages, ignoring what field they’re in. Two, comparing women’s wages to men’s wages within the same field or even the same position at the same company.
The argument comes into play when we ask if this pay discrepancy alone is enough to conclude that women are being discriminated against. Some will argue that the reason women make $0.79 to a man’s $1 is because women enter into lower-paying fields, value their families more than their job (and take time off to care for family members), and men are more tolerant of dangerous and/or undesirable working conditions and longer hours.
While that may have some truth to it, the reality is more complex than “men go to school for higher-paying jobs.” From Huffington Post:
Another beloved means of dismissing the gender pay gap is to point out that women tend to work in lower-paying (i.e., traditionally “female”) fields, like teaching, nursing and social work. And yes, that’s true. “Women, as a whole, continue to work in lower-paying occupations than men do,” Pew says.
But research has shown that even when women enter traditionally “male” fields, they make less. In fact, research looking at pay changes over decades has shown that when more women enter a traditionally male field, pay within that field begins to decline. As The New York Times reported, when more women began working in parks or running camps, for example, median hourly wages declined by 57 percentage points. Same goes for fields like design, housekeeping and biology. Conversely, when more men enter a traditionally female field, wages go up.
I wish they had cited “But research has shown that even when women enter traditionally “male” fields, they make less,” because that is the other way to look at the wage gap: comparing women vs men in the same field. Here is an article about the pay gap experienced by Ivy League graduates, which looks at finance and management consulting specifically, and why women earn less than men in those fields.
It comes down to the inherent sexism in society. Women are expected to take traditionally “feminine,” lower-paying jobs. The women who go into STEM fields or other high-paying careers (having been bombarded with “but girls aren’t good at math/science/engineering” and endured male-majority classrooms and just generally putting up with academic “women aren’t good enough to be here” sexism) STILL make less than men, because when they get married and/or have children, the woman is the one expected to take care of the kids. And when you’re a doctor working or on call at all hours, you can’t be there for your kid throwing up at 3am. So women switch to jobs with more flexible hours, taking a pay cut in the process.
Additionally, women aren’t allowed to be aggressive in the workplace. A man will be praised for being assertive, but a woman acting exactly the same way is “emotional,” “bitchy,” and “it must be that time of the month.” This can impact how much the company values women (”she never contributes anything in meetings” yeah because she’s not allowed to be assertive) and when negotiating wages (”I can’t ask for the raise I’m owed because my boss will think I’m too pushy”).