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SmackDown going live on USA Network on a new night with distinct roster starting July 19 (WWE.Com)

A SmackDown shakeup is about to completely reshape all of WWE. Beginning July 19, the second longest-running weekly episodic program in television history, SmackDown, will move from Thursday to Tuesday nights and air LIVE each and every week — for the first time ever — at 8/7 C on USA Network, the exclusive cable home to WWE’s marquee properties.

This bold move will have major ramifications for all of WWE and exemplify the New Era, as both Raw and SmackDown will each feature their own unique rosters and rivalries following an imminent Superstar draft.

“WWE’s flagship programs will both leverage the incredible depth of our talent roster, distinct storylines and the unpredictable nature of live TV,” WWE Chairman Mr. McMahon said. “This move will undoubtedly build more excitement and deepen engagement with our fans around th­e world.”

With so many explosive competitors emerging from WWE NXT, and top Superstars like John Cena and Seth Rollins returning from injury, WWE’s star-powered roster has never been stronger. Its historic division and the monumental revelation of SmackDown’s shift to a live format each week reflect the excitement and unpredictability of WWE’s New Era.

What awaits SmackDown on its new night, starting this July? Which live shows will claim your favorite Superstars? What will this all mean for the future of sports-entertainment? Stay tuned as WWE prepares to get shaken up like never before

SmackDown going live on USA Network on a new night with distinct roster
[July 19th, 2016]

This was just posted on WWE.com:

A SmackDown shakeup is about to completely reshape all of WWE. Beginning July 19, the second longest-running weekly episodic program in television history, SmackDown, will move from Thursday to Tuesday nights and air LIVE each and every week — for the first time ever — at 8/7 C on USA Network, the exclusive cable home to WWE’s marquee properties.

This bold move will have major ramifications for all of WWE and exemplify the New Era, as both Raw and SmackDown will each feature their own unique rosters and rivalries following an imminent Superstar draft.

“WWE’s flagship programs will both leverage the incredible depth of our talent roster, distinct storylines and the unpredictable nature of live TV,” WWE Chairman Mr. McMahon said. “This move will undoubtedly build more excitement and deepen engagement with our fans around th­e world.”

With so many explosive competitors emerging from WWE NXT, and top Superstars like John Cena and Seth Rollins returning from injury, WWE’s star-powered roster has never been stronger. Its historic division and the monumental revelation of SmackDown’s shift to a live format each week reflect the excitement and unpredictability of WWE’s New Era.

What awaits SmackDown on its new night, starting this July? Which live shows will claim your favorite Superstars? What will this all mean for the future of sports-entertainment? Stay tuned as WWE prepares to get shaken up like never before.

Hmmmmmmmmm. Part of me is like

The other part is like

In the early 2000’s, a big reason why the WWE’s expanded roster worked so well was having a two-roster system. You had Raw, which was ran by Eric Bischoff and was similar to Nitro in its big show environment, and then you had SmackDown, ran by Paul Heyman, which had more of a focus on pure wrestling. It worked because it eliminated the possibility of someone not being featured on the weekly program, but it also eliminated the possibility of particular match-ups. Granted, the yearly draft always made for interesting trades and scenarios where feuds would suddenly be halted, teams were broken up, and new alliances were forced to be made.

Something else noteworthy about the brand split is that initially, what the brand split did for wrestling fans was create two separate entities, despite being under the same umbrella. Even though the WWE no longer had to feud with WCW on Monday nights, there was the Raw Vs. SmackDown feud that always offered two separate styles of the same program. That, I think, was the coolest part of the brand split between 2002 and 2005.

What the brand split also does is neutralize the possibility in seeing certain superstars when you purchase a ticket to an event. You may get one show in your area, but if your favorite superstar isn’t on that roster, you won’t have the chance to see them. There’s also the obvious question of who’s going to run which brand, between Shane and Stephanie McMahon. While I enjoy Raw and SmackDown being a few days apart to break up the monotony of the week, airing SmackDown live is going to eliminate the one thing that RUINED SmackDown for me for years, even up to recently: SPOILERS. Now, if you want to know what happens on SmackDown, you have to watch it live. That part, I’m strongly in favor of.

Either way, July 19th, the WWE brand split will be eminent and the lines will be drawn. I’m stoked to see the results, and optimistic about what this means for the future of the WWE.

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