The Arts Club is re-opening Saturday, 17 September. Since it’s closure last year for refurbishment It’s taken on new staff and over 700 new members. 700!

Although the layout remains the same, the club now has its own brasserie taking up the entire ground floor which includes a bar and oyster bar (where you’ll find me) that spills out onto the garden with a heated cigar terrace. A gentleman by the name of Raphael Duntoye heads the kitchen. 

The principal room will have changing solo-artists and group exhibitions meanwhile art and experimental music events will be hosted downstairs.

Forward reservations have already been made and the League of Great Conversationalists are set to have their next meeting at The Arts.

If it is true that we stand in the midsts of a creative revolution then this is where to celebrate it.

I believe that love that is true and well creates a respite from death. All cowardice comes from not loving or not loving well which is the same thing. When the man who is brave and true looks death squarely in the face, like some rhino hunters I know or Belmonte who’s truly brave, it is because they love with sufficient passion to push death out of their minds until it returns, as it does to all men. Then he must make really good love again.
—  Ernest Hemingway, Midnight in Paris. 

I have been buying my clothes from the same brand for roughly four years so by now it makes up ninety percent of my wardrobe. To say I’m a preppy dresser would be an understatement and nothing fulfilled my preppy nature quiet like this particular brand. Unfortunately, this particular brand only existed within the US so when I moved back to London my clothing source dried up and I had to get creative with ways to access it. Yesterday however was a momentous day as Rugby opened their European flagship store in London, Covent Garden.

Rugby’s London store is a beautiful manifestation of everything the brand stands for. Like its clothes, the more you explore the more of the brand you’ll find engrained in the detail of everything this company does. Truly, it is a thing of beauty and testimony to the power of brand.

The entrance and first floor is irreverently preppy as audiences are greeted by an enormous Triumph and a neon sign inviting people to customise their own rugby tops. Having such an enormous store in such a tourist-heavy area as Covent Garden might threaten to commoditize and over popularize their clothing (like Polo’s Big Pony polo top) but customization means no two rugby tops can be the same – that’s the masses taken care of.

For those more involved Rugby fans who discover the staircase behind the counter there is a man-cave of every gentleman’s dreams. While upstairs might be accused of being abercrombie-esque by those less educated in the Rugby way, downstairs is where the real magic is. The staff are meticulously styled (apparently having access to between 1 - 3 full outfits depending on their work schedule) and is stocked with enough great clothing, spacious fitting rooms and great music to keep any gentleman occupied for hours. Like all great spaces, this isn’t a place one just comes to buy clothes, it is a space that is enjoyed in its own right.

Rugby is an American brand that has for years borrowed English heritage, perhaps even more than varsity style, for inspiring the design of its products. So deep does this inspiration run that it plays a vital role in the brand’s identity. The London store will allow this brand to not only be inspired by England’s heritage but begin contributing to its culture. Welcome home Rugby. 


“A bike speaks to people’s emotions – it should look good on its own but it’s incomplete until a person rides it” - A beautiful short move by Shinya Kimura @ Chabott Engineering.