Technology Sales

Spotify Data Proves You’re Not As Cool As You Used To Be

If you’re over the age of thirty, you’re a musical dinosaur. You probably don’t understand the garbage those “damn kids” are listening to and you don’t want to. You’re not cool. When did this happen? Spotify may have just figured it out.

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What if the things you were thinking about buying already knew you were considering a purchase? Much like going on a date, where the person you were dating wanted to look their best for you, what if the product went through a similar process, primping it’s hair and donning an inviting smile to present itself in the best possible light?  

Welcome to the Internet of Things, where our intentions always precede us.

The simple act of inspecting a product, or weighing its potential, will cause ten times as many sensors and emotion-analyzing algorithms to peer back. Your prospective product will be inspecting you far more thoroughly than you’ll be inspecting it.

Yes, this kind of reverse surveillance has traditionally been done in the digital world, where our search history and traffic patterns become fodder for marketing gurus everywhere. But physical products are in no way immune from these kinds anticipatory algorithms.

In their own conniving ways, future “things” products will use a variety of tools to position themself in a better light. Much like the lone Snickers bar that always manages to work its way to the edge of the shelf and say “pick me, pick me” when you’re most vulnerable, ingenious new products combined with smart merchandising will manipulate everything from viewing angles, to lighting, ambient sounds, smells, and subtle but attention-getting music, all for the sole purpose of pushing you a millimeter or two closer to that all important wallet zone.

Every consumer comes with a complex bundle of wants and needs. As a casual observer it’s rare that someone could pick up on the miniscule visual queues given off by most buyers. But we are constantly emitting information. Tons of it.

The same micro-gestures that make us bad at the game of poker, make us infinitely more readable, and consequently infinitely more impressionable, than we would ever suspect.

Unlike data junkies that rely on activities from the past to predict future purchases, “things” products will be able to tell what we’re thinking now, and even anticipate what we’ll do next.

Welcome to the world where our products are smarter than we are, and the marketing professional of the future becomes the all-knowing strategy wizard lurking behind the proverbial curtain.

Video: The stunning still beauty of Antarctica

I think heaven on Earth is Antarctica. Or at least, that’s what it looks like to me. It’s so peaceful and serene and beautiful and pure that it looks like an untouched world. Kalle Ljung filmed this view of Antarctica over a 20-day trip and it’s just gorgeous shot after gorgeous shot. The white is so lovely.

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What if the things you were thinking about buying already knew you were considering a purchase? Much like going on a date, where the person you were dating wanted to look their best for you, what if the product went through a similar process, primping it’s hair and donning an inviting smile to present itself in the best possible light?  

Welcome to the Internet of Things, where our intentions always precede us.

The simple act of inspecting a product, or weighing its potential, will cause ten times as many sensors and emotion-analyzing algorithms to peer back. Your prospective product will be inspecting you far more thoroughly than you’ll be inspecting it.

Yes, this kind of reverse surveillance has traditionally been done in the digital world, where our search history and traffic patterns become fodder for marketing gurus everywhere. But physical products are in no way immune from these kinds anticipatory algorithms.

In their own conniving ways, future “things” products will use a variety of tools to position themself in a better light. Much like the lone Snickers bar that always manages to work its way to the edge of the shelf and say “pick me, pick me” when you’re most vulnerable, ingenious new products combined with smart merchandising will manipulate everything from viewing angles, to lighting, ambient sounds, smells, and subtle but attention-getting music, all for the sole purpose of pushing you a millimeter or two closer to that all important wallet zone.

Every consumer comes with a complex bundle of wants and needs. As a casual observer it’s rare that someone could pick up on the miniscule visual queues given off by most buyers. But we are constantly emitting information. Tons of it.

The same micro-gestures that make us bad at the game of poker, make us infinitely more readable, and consequently infinitely more impressionable, than we would ever suspect.

Unlike data junkies that rely on activities from the past to predict future purchases, “things” products will be able to tell what we’re thinking now, and even anticipate what we’ll do next.

Welcome to the world where our products are smarter than we are, and the marketing professional of the future becomes the all-knowing strategy wizard lurking behind the proverbial curtain.

Technology Sales Representative IV at Oracle Nigeria

Technology Sales Representative IV at Oracle Nigeria

Oracle – provides the world’s . complete, open, and integrated business software and hardware systems, with more than 370,000 customers including 100 of the Fortune 100 representing a variety of sizes and industries in more than 145 countries around the globe. Oracle’s product strategy provides flexibility and choice to our customers across their IT infrastructure. Now, with Sun server, storage,…

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What Gear Are You Buying for Your Summer Adventures?

It’s finally warming up just about everywhere, so I think we can safely declare that spring has sprung. With the days growing longer, I’m planning some camping and hiking trips, including taking inventory of my gear. What’s on your must-purchase list to get outside and enjoy the great outdoors?

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Buying These Epic Photos Will Help Nepal

I spent two months — this past November and January — trekking and climbing in Nepal. I journeyed there for the mountains, but the tiny country’s vibrant culture and kind people are what stole my heart.

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When Gas Erupts Out of the Sun, It’s Like a Mountain Range Made of Fire

This picture shows a massive solar filament that’s made of burning gas. Astrophotographer Göran Strand took this yesterday with his solar telescope, and added in the scale of the distance between Earth and the Moon to give you an idea of how goddamn enormous this thing was.

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One Day, Uber Will Be Replaced by Fleets of Self-Driving “TaxiBots”

Just as Uber emerged as an alternative to public taxis, automated vehicles might represent the next wave of urban transportation. A new study shows how self-driving cars could make not only city streets but the cities themselves way, way less screwed up.

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Why Was Carl Sagan Blackballed from the National Academy of Sciences?

If you’re ever feeling crappy about not getting recognition for your work, just remember that even Carl Sagan got negs from his scientific colleagues. In fact, he was never allowed into the National Academy of Sciences, despite all he did to popularize the scientific worldview.

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California Farmers Without Water Are Installing Solar Panels Instead

Due to the unprecedented drought, many of California’s farmers won’t be allocated any water this year, thanks to the way that the state’s water rights work. But what actually happens to the farms that don’t get water? Some of the farmers are ditching produce altogether for a more profitable alternative to crops—they’re installing solar farms.

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This Popular Small Saucepan is a Great Investment at $40

It’s not an All-Clad, but this 2-quart Cuisinart saucepan uses a similar tri-ply design, carries a stellar 4.7 star review average, and is actually The Sweethome’s favorite small saucepan. I’ve owned one for about a year, and it’s as good as advertised. Even if you only ever use this thing to make instant ramen, it might still be worth it considering how quickly it heats up water. [Cuisinart MultiClad Pro Stainless Steel 2-Quart Saucepan with Cover, $40]

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A Chart Of Which Foods In California Will Make It Through The Drought

California grows a pretty significant part of our food supply, both in terms of sheer numbers and in terms of different varieties. But as the land out there gets drier and drier, not everything is going to make it.

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We Finally Know Something About What The Shadowy X-37B Will Do In Orbit

In an unprecedented disclosure from the DoD, we have finally been told at least something in regards to what the USAF’s secretive X-37B spaceplane’s goals are for its upcoming flight . Among other things, it will test an exotic form of thruster propulsion that could have huge implications for future space development.

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Chipotle’s Anti-GMO Stance Is Some Anti-Science Pandering Bullshit

Chipotle, a company known for making oversized burritos and publishing literary fiction on items of trash, announced today that it has stopped serving food made from genetically modified organisms (GMOs). Oh hooray, yet another victory for misinformation.

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How I Forgot My Email Password In A Dream

If you think dreams can’t actually hurt you, then this might make you reconsider. Last night, I dreamed that I forgot my password. When I woke up, I had actually forgotten my password.

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This Girl’s Hulkbuster High Chair Will Make You Wish You Were a Toddler

Every episode of Super-Fan Builds makes it harder and harder to deal with the fact that few of us have access to special effects wizards to build us cool stuff. And the latest episode of the web series, featuring a custom Iron Man Hulkbuster high chair, will make you wish you were still a toddler—and that’s completely OK.

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Please Don’t Call Me on Facebook Messenger 

Facebook Messenger just introduced video calling . Since Messenger is supposed to be a full-fledged communication plaform, this feels a little overdue. But overdue doesn’t mean welcome: Now our Facebook friends have the ability to cold video call us whenever chat is turned on.

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FourSevens MMU-X3R Review: 2,000 Lumens Of Handheld Flashlight Power

The MMU-X3R is FourSevens’ brightest handheld flashlight yet. At 2,000 lumens, it’s brighter than my car’s high beams and is small enough to fit into the palm of my hand. But, is it the right light for you?

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