Miami Fashion Week Swim

FRONT/CENTER: MARA HOFFMAN AT MIAMI SWIM WEEK

The fashion designer talks Morocco and SEPHORA COLLECTION at her Swim 2016 show.

When asked about the inspiration for her Resort Swim 2016 collection, Mara Hoffman described it as “a trip to Marrakech, Morocco over the holidays, with a tie-in of the 1970s, and the time Yves Saint Laurent spent at Le Jardin Majorelle.” The chic swimwear was only enhanced by the show’s moody, bronzed, and dewy beauty. Hoffman elaborated on her vision for the makeup as “a Moroccan desert beauty who has found an oasis garden party—sultry and romantic, yet earthy and grounded in the elements.”

Sephora PRO artist Ilde Conclaves created the face looks for the presentation, using SEPHORA COLLECTION. For the sunkissed glow straight out of Marrakech, Conclaves applied SEPHORA COLLECTION Radiant Luminizing Drops in 03 Morning Light from just beneath the browbone around the outside edge of the eye to the top of the cheekbone in a “C” shape. One couldn’t help but be drawn to the mysterious, enticing eye makeup on the models. Conclaves lined SEPHORA COLLECTION Long Lasting Kohl Pencil in 01 Intense Black on the top lash line and bottom inner rim, then used SEPHORA COLLECTION Pro Smudge Brush #11 to smoke it out, finishing with several coats of SEPHORA COLLECTION Outrageous Curl Mascara in Ultra Black. And for the perfect nude lip, Conclaves patted on SEPHORA COLLECTION 10 HR Wear Perfection Foundation with SEPHORA COLLECTION Pro Lip Brush #81 to block out any redness before applying the lip color. Next, Conclaves layered two lipstick tones in beige and brown (SEPHORA COLLECTION Rouge Cream Lipstick in SR30 Love Life and Ingenuous 21) to create a full, multidimensional look.

When it comes to personally using SEPHORA COLLECTION, Hoffman shared her own go-to essential: “I always carry these Express Cleansing Wipes To Go in my bag for a quick and easy refresh throughout the day. They’re also really great to use before applying and also to remove makeup—I go through a few when I have an event at night.”  KELLEY HOFFMAN 

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