just so yall remember...

Jean-Paul Agon, CEO of L’oreal

Christopher de Lapuente, CEO of @sephora

Fabrizio Freda, CEO of @esteelauder

Tiim Warner, CEO of @urbandecay

David Greenberg, President of @maybelline US

remember that these are the men in charge of the makeup companies. these are the men profiting off women’s insecurities and society’s lie that a woman’s worth is based on her ability to look flawless every second of every day.

and as long as mainstream feminists continue to uphold makeup as a “fun”, “harmless”, “empowering” form of self-expression, these are the men who will be getting richer and richer.

The Signs as Makeup Brands


Aries: NYX

Taurus: Urban Decay

Gemini: L’oreal

Cancer: Maybelline

Leo: Wet n Wild

Virgo: Tom Ford

Libra: Tarte

Scorpio: Milani

Sagittarius: Anastasia Beverly Hills

Capricorn: Covergirl

Aquarius: Morphe

Pisces: Benefit