Ask most people what they do to unwind at the end of the day and the answer will most likely be consuming some form of entertainment. Television (in its many forms) is probably the most popular response, with music and movies following not far behind. Some people even read.
Relaxing may be something you equate with laziness, but if that is the case you need to scrub such thoughts from your mind. The ability to relax is important in effectively managing stress and anxiety. You need to relax so that you can better perform the following day, but also to ensure you live a long life.
The problem with the music business today in trying to capture today’s youth is they’re trying too hard. There are record labels that are admitting to the fact that they’re trying to copy the ‘model’ that has worked for Taylor Swift and Big Machine Records. And the thing is, we just didn’t know any better. I was 16 years old and wrote all these songs about being in high school and sophomore relationships, not thinking that people would relate to it, hoping they would, but there really was no business model to make it work for the younger demographic. If we can relate to lyrics, then we’re going to buy the music and I don’t think that’s a hard formula to figure out. People my age are really, really honest about what they like and what they don’t and they know it when they hear it and they know if they can relate to the lyrics.
Taylor Swift talking about what the music business needs to do to engage today’s youth (x)
“I think Artifact should be shown at every music school [and] it should be shown at every record company,” said Leto. “It’s a very unique and intimate look into the relationship between art and commerce, and one band’s struggle with an industry.”
The issue of how much musicians theoretically earn from their work has moved out of the trade press and into social media’s trending topics recently, whether that’s Taylor Swift demonstrating her clout via a successful protest of Apple Music or Jay Z’s Tidal promising artists higher royalty rates than other streaming services. In the background of these debates is the question of whether songwriters and performers are actually getting all the money they’re owed.
Pandora has released a new graphic (above) revealing the most popular artists in every state based on plays through their digital radio service. Unsurprisingly, Billboard champion Drake has laid claim over the majority of the United States. What may surprise some however, is the fact Taylor Swift only claims two states, which is three less than rapper Kevin Gates and two less than Eminem (who hasn’t released a record in over two years).
These artists are not the only ones getting a lot of play in these states. Here’s a full rundown of the top 10 biggest artists in all 50 states:
This week we’ll switch things up a bit. Instead of talking about how to get into the local music scene, I’m going to give you some solid advice on social media. Most people would think it’s common sense to be nice on social media, and not post any incriminating photos (partiers, I’m looking at you), but it isn’t.
Keep your privacy settings on Facebook locked down pretty tightly, but make sure that you set a few posts to “public” so people can see your posting style. I usually do this for posts about new jobs I’m working, or posts about new bands I’ve discovered, etc. Untag yourself or remove any photos that show you doing something you would not want an employer to see, they can and do look up profiles before/after interviews - especially in social media/marketing areas of the business.
Either protect your Twitter feed or be careful about what you post on it. Do you really want to be that person who gets fired over a tweet?
Make a LinkedIn account! It’s a good way to find out who works for companies you are interested in working for, and to stay in touch with professional connections that you don’t know well enough to add as a friend on Facebook.
For any of your accounts, make sure that you represent yourself genuinely, but don’t get dragged into public flame wars. They will just make you look bad.
Next week we’ll be back to more music industry focused topics, stay tuned!
Everyone, in and out of the music business, kept telling me that my opinion and my viewpoint was naive and overly optimistic – even my own label. But when we got those first-day numbers in, all of a sudden, I didn’t look so naive anymore.
Taylor Swift talking about 1989 selling 1 million copies in its first week (x)
If you’re passionate about music and would love to get into the music industry.It’s finally your chance! Our new website is hiring a whole new staff! We’ve worked with bands from the 1975, the Horrors, Red Hot Chili Peppers, Butch Walker, Joan Jett, and many more.
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