On Monday, New York City Mayor Bill De Blasio’s Commission on Human Rights launched an expansive social media campaign aimed at stopping instances of Islamophobia. The campaign consists of five banner ads featuring Muslim New Yorkers.
Cumulatively, the ads seek to remind New Yorkers that religious-based harassment and discrimination is illegal in the city. As well as the fact that, “Muslims are hardworking New Yorkers … They are our police, our teachers, our small business owners and our neighbors and they deserve the same respect as everyone else.”
The digital campaign will be paired with a promising series of real-world events as well.