Elizabeth Arden

Elsa Martinelli with one eyelid painted in a check design, the face of a woman from the year ‘2000’ ! The concept is by 'Pablo’ an Italian 'face designer’ working for cosmetic company Elizabeth Arden in New York.
August 14, 1965.

Colors that you just can’t find nowadays are resplendent in an Elizabeth Arden ad from 1966. This hibiscus pink and a green bordering on radioactive could glow in the dark given the chance.

Arden’s makeup line was called Sea Orchid, and the description of one shade went ‘filtered through moonlight … softly insistent as a siren’s song.’ Whether that sold cosmetics was anyone’s guess but it sure sounded exotic.