An ingenious ad for Black Sabbath’s comeback album, “13”, which is shown ‘emerging’ from layers of old posters. McCann dug their way through the many layers of flyposters that cover Copenhagen’s walls to create the installations and resurrect the legends.
Trás dos meses de parón, esta semana ha vuelto a emitirse Walking Dead. Leo Burnett ha creado una original acción de ambient marketing para la cuenta atrás con caída de dedos incluida del regreso de la serie .
A chemical toilet, the worst place in the world. Not with Ikea!
Usually public toilets, and chemical toilets in particular, never reserve nice surprises. You get in, and you try to get out as soon as possible. But the story of this chemical toilet installed in Milan during the recent Design Week is different. It’s an IKEA toilet or, better, it’s a gateway to the IKEA world. Check out this fantastic ambient marketing idea to promote IKEA’s bathrooms line.