Mad Men favorite episodes | 7x07 Waterloo Peggy: I don’t need to charge you for a research report that tells you that most television sets are not more than six feet away from the dinner table. And that dinner table is your battlefield and your prize. This is the home your customers really live in. This is your dinner table. Dad likes Sinatra, son likes The Rolling Stones. The TV’s always on, Vietnam playing in the background. The news wins every night. And you’re starving. And not just for dinner.