I always try to keep giving Ben the benefit of the doubt since it really appears all the guys genuinely like him but he consistently acts like a manipulative asshole towards fans. Time and time again. This was a totally uncalled for, totally unneeded manipulation of fans. They would have voted for the video without his release the hug bs but no he had to jump in there and promise something that doesn't exist and now is "oh lol why did you take me seriously." Asshole behavior 101.
The only useful thing I’ve seen Ben Winston do in my five years of being a fan is fight with Dan Wootton on Twitter. That’s literally it. The boys may be friends with him for god only knows what reason, but he has done nothing to endear himself to fans because he’s so consistently annoying, manipulative, and nasty.