Blog Management

Primary Blogs vs. Secondary Blogs

What’s the difference between a primary and secondary blog?

A primary blog is the one you created when you signed up for Tumblr. It gives you full use of Tumblr’s social features, including follow, like, ask, and submit.

Secondary blogs are any blogs you create in addition to your primary blog. You can create up to 10 of these per day. Secondary blogs can also:

  • Be password-protected, if you like
  • Have multiple users who can create and manage posts

Secondary blogs cannot, however, follow other blogs, like posts, ask questions to other users, or submit posts to other blogs.

  Primary BlogSecondary Blog
Password Protection    
Multiple Users    
Initiate Social Features (Follow other blogs, like posts, send asks and messages, and submit posts)    
Receive Social Features (Be followed, get asks and messages, and accept submissions)    

Can I turn one of my secondary blogs into my primary blog?

No, you have to create a new account to start a new primary blog. You can change the URL of your existing primary blog, though, if that helps at all.

Can I password-protect my primary blog?

No, but you can create a secondary blog and password protect that one.

How do I create another blog?

  1. Click the account menu (the little human) at the top right of your dashboard. In the mobile app, tap the account icon and tap your blog name.
  2. Click “Create a new blog” at the bottom of the menu.

Note: If you want to create a new primary blog, you'll have to log out of your current account and create a new account with a different email address. There is no way to have two primary blogs associated with one email address.


Group Blogs

Group blogs are blogs with multiple members (the name “Group blog” was not intended to be mysterious). Only secondary blogs can be group blogs.

How do I add other members to a group blog?

  1. Click the Account menu at the top of the Dashboard.
  2. Mouse over the blog you’d like to add members to, and click the person icon that appears to the right of the blog name.
  3. Click “Members.”
  4. Type the person’s email address and click “Invite to this blog.”
  5. We’ll send an email with an invite link (that they can only use once, by the way).

What’s the difference between a member and an admin?

  • Admins can invite new users, remove existing users, and delete posts by any member.
  • Members can post to a blog and edit or remove their own posts.
  • Admins can view and reply to Asks; members cannot.

How do I give admin privileges to a member?

On the Members page, click the “Promote to admin” button next to the user you’d like to promote. Note that there are no demotions in group blogging. Once you make someone an Admin, you won’t be able to take away their admin privileges or remove them from the blog. It’s a one-way trip.


Password-Protected Blogs

Password-protected blogs are exactly what they sound like. You can customize the theme and add members just like any other secondary blog, but the blog cannot be followed (and therefore won’t show up in anyone’s dashboard), and its posts cannot be liked or reblogged.

How do I password-protect my secondary blog?

  1. Click "Settings" under the Account menu at the top of the Dashboard.
  2. Click your secondary blog name in the menu on the right side.
  3. At the bottom of your blog settings, enable “Password protect this blog.”
  4. Enter your desired password. You will see a green “saved” indicator to let you know you’ve password-protected the blog successfully.

Can I password-protect my primary blog?

Nope, but you can hide your blog from people who don't follow you. And if you still feel shy or skittish about the stuff you’re posting, you can always start a secondary blog and password protect that.


Blog Features

What social features does Tumblr have?

Social features, huh? Neat question. Tumblr has a bunch of stellar social features, that’s for sure.

Follow: If you see a blog you like, follow it. Now everything they post will show up in your dashboard. It’s kind of like getting married, but to a blog instead of a person and you live in a dashboard instead of a house.

    • On blogs, it’ll appear on the upper right hand corner of the page.
    • On the dashboard, search results, and tag pages, users you aren’t directly following will have a "+" next to their username. That’s the thing you’ll wanna click. You can also hover over blog avatars and click the Follow button in the popover.
    • Note: You can follow up to 200 blogs a day and 5,000 blogs total.

Like: You like a post? Click it right in the heart.

    • On blogs, you’ll see it on the upper right corner of the permalink page.
    • On the Dashboard, Search Results, and Tag pages, it’s at the bottom right corner of every post.

Reply: Got something to say about a post? Hit the reply bubble and respond away. Check out our Replies info for more details.

Message: Want to talk to another Tumblr? To get started, tap the messaging icon (looks like a smiley face) and type in the username of the Tumblr you'd like to chat with.

Ask: Like asking questions? Got a question you’d like to ask another user? If they’ve enabled the Ask feature, you’ll find an Ask button or link on the blog’s main page. You can also hover over blog avatars on the Dashboard, click the person icon that appears, then select "Ask a question" in the dropdown.

Submit: Some blogs are all about making original posts, some are all about reblogging other people’s. Somewhere in between are blogs that take submissions. If you see a Submit button on their blog, just click it and compose a post you’d like for them to consider publishing. (It’s up to the blog admin as to whether or not your submission actually gets posted, of course.)

Learn more about communicating with other users, or check out a few troubleshooting tips if you're having issues with your Inbox.


URL / Web Address Changes

How do I change the URL / web address of my blogs?

Just a heads up: changing your URL will break any existing links to your blog, including those in already-published Tumblr posts and reblogs. Your followers won’t be affected, though, and they’ll still see all your stuff come through their dashboard.

  1. Click "Settings" under the account menu at the top of the dashboard.
  2. Click the blog you’d like to update on the right side of the page.
  3. Click the pencil icon in the username section (or Tumblr URL section on secondary blogs). Adjust your URL as you see fit.
  4. Hit “Save.”

And by the way: after you save it, we still hold your old URL for 24 hours, just in case you change your mind, or you want to use it on one of your secondary blogs. After that, though, your URL is released into the wild. Wish it well.

Why can't I register this URL? Can you release an unavailable/inactive URL for me?

Sorry, we don’t release taken, dormant, or terminated URLs/web addresses, nor can we put you in touch with the account owner(s). If you get an error message when trying to register an apparently unused URL, the blog may have been terminated. If you have a registered trademark or have found a clear case of impersonation, contact us at the link below. You can help us with the review process by attaching a copy of your active trademark documentation and otherwise demonstrating your connection to the trademark.

What happens if I change my blog URL?

Any links to your blog that people have put in posts, reblogs, or have bookmarked will break, so, uh, be sure to keep this in mind before making any changes.

Will changing my URL affect my Followed/Following lists?

No, those will be beautifully unaffected.


Deleting an Account or Tumblr

How do I delete my account or a specific Tumblr?

Aw, fine. Visit for details.


Time Zones

How do I change my time zone?

On the web, click the account menu (the human icon) at the top of the dashboard, and choose "Settings." Pick the blog you'd like to update from the list along the right side of the screen, and next to "Timezone," make your update in the dropdown menu.

What happens to my posts if I change my timezone?

Time zone changes will not affect published posts, only posts published or edited after the change. Careful: the very fabric of space-time is at stake.


Using a custom domain

How do I set up a custom domain for my blog?

  1. Choose a registrar, or use tools like Yahoo Domains or Domainr to find and buy a domain name that's available. (This usually costs about $10-$40 per year.)
  2. Create a DNS record based on how many levels your custom domain contains. See the chart below.
Two Levels
point A-record (IP address) to
Three or More Levels
(e.g.,, or
point CNAME record to ""

Your registrar should have instructions on how to implement the proper CNAME or A-record.

Okay, now head over to Tumblr:

  1. Click "Settings" under the account menu at the top of the dashboard, then choose the blog you’d like to update.
  2. Click the pencil to the right of the username section (Tumblr URL section for secondary blogs) and enable "Use a custom domain."
  3. Enter your domain (e.g., or subdomain (e.g.,, then click “Test your domain.”
  4. Correct any problems if the test finds any, and click “Test your domain” until the test is successful.
  5. Hit “Save.”

Do I need to change the nameservers for my domain?

Nope, you’re beautiful just the way you are.

How do I know if I set up my domain properly?

After re-configuring your domain, you may need to wait up to 72 hours for the changes to take effect. If you visit the subdomain or domain and your Tumblr blog is showing up just fine, then congrats, all is well and good, stop fiddling around with this stuff.

If you see a Tumblr error page, but not your actual blog, it means you’ve at least correctly pointed the domain to Tumblr but haven’t configured your blog to use it yet. You should probably take care of that.

What happens when someone visits my Tumblr URL?

They will automatically be redirected to your new custom domain (i.e., will redirect to

What if I’m having trouble setting up a custom domain?

We’re unable to support many of the issues that crop up, so it’s best if you ask a friend who has done this before. Or consult a trusted authority figure. A firefighter, for example.


Connecting to Twitter

How do I connect my Twitter and Tumblr accounts?

In the app:

  1. Tap the account tab.
  2. Tap the gear icon.
  3. Choose "Social Sharing" and follow the directions.

On the web:

  1. Click "Settings" under the account menu at the top of the dashboard.
  2. Click the blog you want to connect to your Twitter feed on the right side of the page.
  3. In the Twitter section, click the Share on Twitter button.
  4. Click “Sign in with Twitter,” then enter your Twitter credentials and “Authorize app.”

Can I be selective about which posts I share?

Yes, you can toggle tweeting on and off by clicking or tapping the blue Twitter bird on the post form. Blue bird = on. Gray bird = off.

Can I edit the tweet before publishing my post?

Yep! On the web, just click on the Twitter icon to open the text field, customize your tweet, then click “Done.”

How do I show my recent Tweets on my blog?

First, make sure your Twitter and Tumblr accounts are connected by following the instructions above. Next, you’ll need to install a theme that supports the Twitter widget. Finally, configure your theme settings at There should be a Twitter section under Appearance Options where you can turn the widget on or off.

Can I control how my Tumblr content looks on Twitter?

That’s out of our hands. A Tweet of a photo post, for example, may or may not have an image preview attached, and who even knows how they’ll handle a chat post.

Why are my posts not showing up in my Twitter feed?

Assuming your accounts are connected correctly (as described above), tweeting could be delayed due to Twitter network issues. Yeah, that’s probably what’s going on. Stinkin’ network issues. Also, make sure the Twitter icon in the post form is blue before you publish. (If it’s gray, that means you’ve turned off tweeting for that specific post.)

What if I’m having trouble connecting to Twitter?

Go to and click “Revoke access” next to Tumblr, then complete the connection steps above. If that doesn’t help, make sure you’ve enabled pop-ups on your browser.


Connecting to Facebook

How do I add Tumblr to my Facebook Timeline?

In the app:

  1. Tap the account tab.
  2. Tap the gear icon.
  3. Choose "Social Sharing" and follow the directions.

On the web:

  1. Click "Settings" under the Account menu at the top of the Dashboard, then choose the blog you’d like to update on the right side of the page.
  2. In the Facebook section, click “Share on Facebook.”
  3. Click “Sign in with Facebook,” then click “Log in with Facebook.”
  4. Make sure the sharing settings that now appear below are to your liking.

When creating a new post, just click or tap the Facebook icon on the post form to share it.

Can I share posts to Facebook Pages instead of my personal profile?

Sure, why not. After connecting Tumblr to Facebook, go back to your Preferences page on Facebook and select the Page you’d like to post to. After saving the change, your posts will appear on the selected Page instead of on your personal timeline. The Facebook Page must be associated with the Facebook account you've connected to.

Can posts be shared on Facebook Groups?

No, not at the moment.

Can I control how my Tumblr posts look on Facebook?

Not really. We can’t control how Tumblr content displays on Facebook, including where the content appears on your Facebook profile and which thumbnails get used.

Why don’t all my posts show up on my Newsfeed?

Facebook only displays a certain number of posts so that there’s less clutter on the feed. Your post may be a victim of their algorithms.

Why are my posts not showing up on my Timeline?

Posting may be delayed at times due to Facebook network issues. Also, make sure the Facebook icon is blue when creating a new post. (If it’s gray, that means you’ve turned off posting to Facebook for that specific post.)

What if I’m having trouble connecting to Facebook?

  1. Go to and click the ‘x’ icon next to the Tumblr app.
  2. Re-add Tumblr to your Facebook Timeline by connecting your account as you did before.

If that doesn’t help, make sure you’ve enabled pop-ups on your browser.