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Heineken Launches New "Star Bottle"
Happy National Drink Beer Day! Today is the perfect day to pop open a Heineken, and if you’re in New York, you may notice the bottle looks a little different. The new “Star Bottle” features Heineken’s core iconography but the shape and size have changed. The “Star Bottle” is available in 12 oz. and 22 oz. sizes and was released in New York State markets this month. The bottle is expected to launch country-wide in March 2013.