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The VFX industry is suffering, but without it, your movies wouldn't look so good.

Please take a moment to read about the situation at Rhythm and Hues, who filed for bankruptcy a few days before winning an Oscar for Life of Pi yesterday.

Then read this amazing Letter to Ang Lee from Philip Broste, that will give you an overall picture about how special effects are suffering from utter ignorance and disdain at the hands of the people who rely on them to make movies.

Sorry Avengers, your dismissive intro for the VFX category and bragging about your movie and your success at the Oscars was a bit light on the fact that without the VFX and CG, the Avengers would have NEVER EXISTED. Fun fact: New York is entirely FAKE in the movie and was recreated thanks to VFX people, FROM SCRATCH.

So yeah, let’s spread the world and support the people who work so fucking hard to make it happen and are so blatantly ignored on a regular basis. Hundreds have lost their jobs already, this is not ok.

There’s all this fuss about the VFX people getting insulted and put down at the Oscars over Life of Pi. You know, in addition to their already bad situation with Rhythm and Hues declaring bankruptcy, the deteriorating situation with competition from overseas, and everything.

I don’t know what the big deal is.

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I mean

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It’s not as though

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They made over half the movie happen

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Right?

(Images from Forbes copyright Twentieth Century Film Cooperation)

The Oscar protest that you didn't know happened

thebigsocialpicture.blogspot.com

If you watched the Academy Awards tonight, you may have noticed an awkward music cut-off during the Life of Pi Visual Effects acceptance speech.  It may have looked like they were just stopping a long running speech, but in truth the speaker was about to mention a hot button topic of the evening, and many people think it was cut short intentionally to hide the truth.

Most viewers were unaware of this incident and most media outlets failed to report on it, but outside the Dolby Theater, there were over 400 picketers protesting the poor state of the visual effects industry.  Although it was being ignored on the televised broadcast, it started gaining momentum online during the ceremony, and is finally getting the media attention it was lacking.

So what is the protest about?
The film Life of Pi was nominated for Visual Effects (and won!), but sadly the studio that did the effects for the movie (Rhythm & Hues) had to file for bankruptcy a few weeks ago, and laid off close to 250 employees.  The protest was named “A Piece of the Pi” to show that the VFX studio behind the film wasn’t getting their share of its success.

Photo credit: @tvaziri (pic.twitter.com/JjGOJ8zsQg)

This tragic story is just one example of the poor state of the VFX industry.  With overseas competition, domestic VFX houses have been surviving on less than 5% profit margins, and other studios have gone bankrupt as well (see: Digital Domain).  Supporters decided it was time to raise awareness to figure out how to stop this from continuing, so they set up a protest outside the Oscars.

Sadly, the media did not report on the protest at all, and there was no mention of it on the televised broadcast.  But the Internet can always be counted on in cases like these, to get the truth out there.

When Life of Pi won for Visual Effects, everyone was listening intently to hear any mention of the protest happening outside.  But when Bill Westenhofer was done giving his thank yous and tried turning the subject to Rhythm & Hues, the orchestra music obnoxiously drowned him out until his mic was turned off  (watch the video here).

When this happened, the #VFXProtest hashtag on Twitter went nuts calling foul play:

The next opportunity for visibility came when Ang Lee gave his speech for winning Best Director for Life of Pi.  While he did thank “all 3,000 people” who worked on the movie, he didn’t mention Rhythm & Hues by name (possibly just an oversight), and that enraged the protestors and fueled the fire even further:

So let’s view the reality of the situation.  Even if these 2 incidents were unrelated to the protest, it still seems like the Academy handled this situation poorly.  The speech being cut off could have been purely about Westenhofer going over his time limit.  And Ang Lee may have honestly just forgotten to mention them in all his excitement.  But the damage has been done.  People are angry, and the events from tonight are only fueling that anger further.

In the hours since the Oscars ended, throngs of people are changing their profile picture to a solid green square.  This represents a green screen, which temporarily substitutes for effects during a film shoot so they can be added later.  It looks like it started from the Facebook group VFX Solidarity, which has been “liked” more than 7,000 times since last night.

“At a time when visual effects movies are dominating the box office, [the] visual effects companies are struggling. And I wanted to point out that we aren’t technicians. Visual effects is not just a commodity that’s being done by people pushing buttons. We’re artists, and if we don’t find a way to fix the business model, we start to lose the artistry. If anything, Life of Pi shows that we’re artists and not just technicians.”

—Bill Westenhofer (VFX supervisor of Rhythm and Hues Studios, Academy Award winner for “Life of Pi”)

Rhythm and Hues protested last night's Oscar ceremony

firstshowing.net

The shittiest thing about this situation is that many of the animators who worked on this film—a film that did extremely well!!!—were never paid, and were then subsequently fired as the vfx company went under. Wow.

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