Graphic Design Theory: A must read post
As designers, we often focus on the practical aspects of design above all else. We focus on what works, with little regard for why it works. And in our day-to-day work, that outlook serves us well. It lets us get our work done in an efficient, professional manner, and generally nets good results.
But spending some time on the theory behind the graphic design principles we use every day can expand our design horizons. It can open up new avenues of creativity and experimentation that can lead our designs from just good, to fantastic. On that note, below are 50 excellent resources and articles that discuss graphic design theory, including layout, color theory, and typography. Feel free to share additional resources and articles in the comments.
Worth Of Selling With A Ultimate Logo
When it comes to company, your primary resource, which is your reliability is on the range. You know how the old saying goes, you get what you pay for’. It’s real, you get what you pay for. This concept relates to anything you invest your cash on, no issue how big or little it is. Since your reliability is in danger here, you should never think twice to invest on the best goods and solutions, which will advantage your company. Of course this does not mean you should invest more than your funds can manage.
The primary objective of any company is successful, and to stay a company has to develop. The key to company development is branding. The most convenient and quickest way to develop a company is to create a product name and better yet a logo design, which individuals will quickly keep in mind. An excellent example of excellence name and Custom Logo Design branding is search engines. It’s difficult to acquire someone who does not identify the various colored search engine’s logo.
Choosing a memorable name is the first aspect of branding yourself as an established. Even furthermore you got to select an emblem to go with the name. Getting an established Logo Design development is one of the places where you want to look at investing an excellent sum of cash. Getting the right developer to do the right logo for your objective can be costly, but this should be regarded as a financial commitment in your company’s upcoming. The right developer does not always come inexpensive and you should be ready for that.
The previously you begin branding your company with an emblem, the better opportunity you have of developing a very identified and effective collaboration later on. So the previously you create such a financial commitment the better. The purpose why all of the big business leaders invest a lot of cash on developing a logo design, is because they know that an individual’s thoughts perform with pictures better. Will someone keep in mind images is far simpler than getting them to keep in mind a few collections of composing. Now that you know this take benefit of it. Earlier or later you will defeat your competitors in your industry, and they won’t even know it.
We reside in a labeled globe, if you ask someone what they would rather have an inexpensive set bag or a costly Prada set bag, you will be amazed that most individuals will go for the costly one, not understanding that both baggage are the identical, the only distinction being is that one does not have the name Gucci’. Home owner you take action and begin your strategy of branding, the quicker you will be on your way to a popular and popular company.
Significance Of Company Cards And Their Quality
When you want to impress current and future clients - the value of the business card with excellent printing design cannot be forgotten. Those little information makes all the difference.
Perception is everything, including how your cards are perceived. Without top printing quality, your cards may not be taken seriously, with the detrimental effect of your entire business not being taken seriously. The understanding may be that you have higher priorities and are working this particular business in a haphazard way.
Business cards, after all, travel much further than you do, in many cases. Your cards may be the first introduction a decision-maker will conceive. You may drop off a little business card to an employee operating, hoping to satisfy with the proprietor or administrator at another time. A highly effective first effect is made with a top excellent business card, even though the proprietor or administrator has not yet met you.
Would it be more economical to print off your own cards using a home computer? While this option can be tempting, there are numerous drawbacks, such as finding the time, energy, and patience to purchase, install, and practice the particular software and stationery. Your cards should present a “wow!” Message. Inferior print or style will detract from that goal massively. Expert quality models provide outcomes in ink and photographs that are, by far, superior to home-based models. Photos and ink produced by an established quality printing device last for years, looking as excellent as when they were first purchased.
High excellent print, paper, graphic designs, and informative messages all develop an impressive first image to your prospects. Use a little business card printing device with a strong reputation and extensive experience in providing excellent cards, along with the flexibility to satisfy your particular requests. Determine if the professional company will work with you easily, through drafts and ongoing changes. Check to see if they are using top excellent equipment, for greatest outcomes.
Ensure that vital information about the company is listed on the cards, such as your company logo, information, website information, as well as special deals or catch phrases. You may want to work in a style professional to select an Affordable Logo Design and messaging that encapsulates the distinctiveness of websites. Use their creative expertise to style a card with outstanding effect.
Through all of these ranges in the spectrum, the one constant is top printing excellence in Logo Design. Create excellent advertises, in a highly effective yet understated way, what type of service clients perceive that they will receive.
Keep in mind all information - little and great - when determining websites market. Remember that the top printing excellent of your cards, while seemingly a little thing, can create a commanding first effect, which radiates out before you fulfill your clients. Company cards that are created with care go a long way toward building the success of websites.
Fashion logo design services
In fashion industry brand image is the most important aspect of fashion marketing.. Some of most successful logos are associated with cloth & fashion industry. So you want to make a name in the fashion industry you need a high impact logo design for your brand. Fashion logos have these main aspects style, elegance & glamor. Fashion logos specifically posses these qualities along with the graphic elements, font size, typography, font size & use of colors. The use of colors in designing fashion logos forms a very important part in designing these kinds of logos. Simplistic design are the key component of fashion logos. The use of direct brand name in the logo will give a strong appeal rather than any symbol which can be difficult to understand. Normally in fashion logos gold, black silver colors are use for designing these kinds of logos.
Poorly design logos can look too much flashy with logo of colors use in logo design. Another mistake which designers makes is complicated fonts which is sometimes use & even hard to read. These logos needs to simple & stylish remember the logo will be use on billboards, clothing & other marketing collaterals. These logos posses both professionalism & beauty. If you have a clothing line or modeling agency then you need a exclusive fashion logo for your brand. You will need a logo that is a perfect match for your modeling agency & also for your clothing line & accessories. The main advantage with the fashion logo design is if it clothing is equipped with the logo then there is less chance of stealing the design. That’s why many stylish logos are sewn in the front pocket. Logo design should solidify your company image & solidifies with marketing promotion campaign. Graphic harmony from traditional to electronic creates a sense of order with true professionalism. Fashion logos are more profitable as they bring more & more customers to your brand. Some of the most popular logos are nike, polo etc. Consult a professional logo designer for your brand name who knows the market very well. Your logo design should appeal to masses that want to buy designs. One important thing to take care is sometimes the logo is associated with a particular event once that event is over the logo is scraped so designers need to create a logo for a fashion or modeling event, keeping the time & also location of the event. Logo is the foremost identity of the company. The creative team which does the fashion logo uses different tactics for designing the fashion logo. A fashion firm has a certain target audience with the people who can afford the product.
Logo Design and Brand Value
It is a fact that worth of a product is determined or measured by the value of its brand in the industry. Customers interact with brand first, and, then they move on to evaluate a particular product; therefore, it is important to establish a brand value. Brand value is an estimate of responses from customers for the products. In this competitive world, products are recognized only if they hold a brand name, and those that are recognized, they have higher demand in the market. If you are able to establish a strong brand image, then you’ll surely be able to flourish at a rapid pace.
There are enormous tools that can help in building a strong brand, but the most worthy, beneficial and essential is logo design. Logo is most essential because it builds up a good corporate image of an organization from the very beginning of its corporate journey. Brands are highly recognized entities of business world. It is this recognition that help brand grab a huge clientele and logo design is a tool to establish identity in the industry. It helps in making a brand recognized by its target audience, and this recognition is the starting point of establishing a brand value.
In order to establish a brand value, it is essential to transfer complete information to the target audience. They should know about the standards and distinctive features of an organization. If these features are appealing, then they’ll surely be helpful in turning the organization into a brand. Logo design can help in explaining the stand-out attributes of an organization in an appealing manner. Logo not only communicates the attributes of a business, but it also makes it easier for the target customers to understand them. The more your customers know your standards; the more they’ll be attracted and greater will be your brand value.
If you want your business to have a greater brand value, then you’ll have to win trust of your target customers, and a good logo design makes it easier for you to win the trust of your customers. How does a good logo design work in your favor? It is simple to understand. See, logo is a representation of your business. Quality of your logo tells about the quality of your business. Customers trust brands that strive to maintain high quality. All you need to do is to make a high quality logo. It will help you build a sound brand image in the industry and increase your brand value. Greater the quality of a logo design; greater is the trust of its customers, and greater is its brand value.
All features of a high quality logo design are aligned with nature of the business. Its colors, graphics and font size lie in complete affirmation with nature of the target audience. It has the ability to promote a business by giving worth to its existence in the industry. Thus, a good quality logo design is instrumental in enhancing the brand value of a business, and a high brand value can help it gain higher profits.
Iphone 4s vs Iphone 5
Hey guys I would like to tell my personal views which is a better iphone whether the old famous iphone4s or the new iphone5.The things that I have considered within this article are which I think make both similar are: Battery life of both the iphones are similar. The A6 processor in the iPhone 5 offers unprecedented performance All 3 iPhone platforms sport 326ppi displays for retina Furthermore the LTE technology within the new iphone make it way too faster in browsing the internet with the help of mobile. 2010’s iPhone 4 with 8GB of storage is Apple’s zero cost, on-contract iPhone option. Externally, it’s almost identical to the iPhone 4S, so much so that almost no one will be able to tell which one you have at a glance. It has the same Retina display and front-facing FaceTime camera for video calls, along with a snappy Apple A4 processor and a good quality, 5 megapixel camera capable of shooting 720p HD video. It also runs almost everything iOS 6 has to offer. What iPhone 4 doesn’t have is the 4x faster, 14x more graphically powerful Apple A6 processor of the iPhone 5, the great 8 megapixel, 1080p camera, or the artificially intelligent Siri voice control system of its newer, better brothers. Also, 8GB of storage may not get you very far with a device this good at gaming, media, photos, and video. If you literally have no money in your pocket walking in and really want an iPhone, if you’re shopping for a teen and don’t want to risk a higher end phone, if you’re brand new and just dipping your toes into the smartphone market and don’t want to dip too deeply, iPhone 4 can be a good starter smartphone.
The custom logo design of the famous APPLE brand is the same and the position of that has not been changed and why should it be replaced as its the best thing that the Iphone5 users gets within the iphone!
Brand Ideal "More Than Just A Logo"
Many people think that logos are similar to brand but it is quite different than it! The logo is just a part of the brand however the brand is much wider in scope than that.
I must say that your logo is just like a symbol that acts as a trademark for your corporation or brand.
A logo is not to an extent your brand, nor is it your identity rather it is brand ideal. Logo design, identity design and branding all have different roles but they are sometimes used in the same sense, that together, form a perceived image for a business product or a service.
There has been some recent discussion on the web about this topic, about your logo not being your brand. Although this may be true, I haven’t seen any clarification of the differences between ‘brand’, ‘identity’ and ‘logo’. I wish to rectify this.
Brand Ideal is in short the objective of your brand or its purpose.
Discovering or rediscovering the ideal for your brand is only the first of what Stengel calls his five “must-do’s” for leveraging an ideal into a successful brand. The second must-do is to build your culture around your ideal. The Pampers brand was backed by a deeply fragmented and contentious organization with a culture of fiefdoms and no driving purpose beyond baby “dryness.” Today, the brand is unified behind an ideal of developing healthy babies and toddlers.
The other three must-do’s for leveraging an ideal, according to Stengel, are: communicate the ideal to engage employees and customers; deliver a “near-ideal customer experience”; and evaluate your progress and your people against your ideal.
Although some of the companies featured in Grow are certainly becoming familiar to business book readers, the focused framework that Stengel brings to the topic of building a successful brand, backed by research and his extensive experience, will spark many companies to uncover the ideal that could bring their brands to life in the minds of their customers.
DOES YOUR BRAND NEED A MASCOT?
The use of characters in branding is a concept that has been around for hundreds of years. They help build trust, they inspire, and they can certainly persuade a targeted demographic into action.
So, is your company ready for a mascot? Don’t get me wrong, not every business needs a mascot, but here are some key elements to keep in mind when taking the plunge into mascot acquisition:
- Do you find that your business has a hard time building trust?
- Are you targeting a younger demographic?
- Do you feel that your logo doesn’t necessarily match your product offering, because maybe it’s too abstract?
- Are you interested in selling branded products, such as: t-shirts, mugs, hats, stickers etc. ?
Any one of the above bullets are reason enough TO GET YOUR BRAND A MASCOT! At brandninjas.com we have world class designers who are gifted in the art of custom mascot design. To create your mascot today simply click here, and we’ll do the rest!
Landing Page Examples - What Is the Best Landing Page?
A web page is basically the website which someone comes at after hitting a web link. It can be your site’s webpage or any other web page. In the associate and internet marketing world, a web page is generally revenue driven so that when you deliver visitors towards that web page it works to turn on whatever objective that you have for it whether that’s to offer an item, get someone to subscribe for your subscriber record, etc.
A lot of work can go into getting a web page just right with regards to design and copy and professional promoters will frequently modify and test their lead capture WebPages over and over in order to better turn on their objectives. This is especially true if you’re using ppc, because the website which you are delivering someone to when they basically select your ad is referred to as the web page, so getting your web page just right is essential not just for transforming on your objective with that guest but for attractive the promotion system, as well; thereby generally lowering your cpc.
The concept of lead capture Web Pages is better recognized when determining the different styles of WebPages, so let’s go over the most common and best web page examples.
Sales Page - Sales page Web Pages are what item publisher’s use most often. This kind of web page is used with the show purpose of advertising to the guest while on the same web page. You’ve probably seen one of these WebPages before; a very long vertical revenue letter web page on which you can use lots of recommendations, details on that item, videos/photos, and other kinds of media to better offer to your guest and persuade them of their need for your item.
Review Page/Click Through Page - As opposed to with the revenue letter web page, to an evaluation web page you’re “pre-selling” because you’re going to web link to the item’s formal web page from your evaluation web page and that’s where the heavy advertising is done by the owner of that item. A lot of promoters use evaluation WebPages because generally it’s the best web page for pre-selling, and frequently customers need this initial soft offer before they’re ready to purchase. This places them in the purchasing attitude when you finally deliver them over to the formal web page and the “one two punch” effect which this makes is very efficient.
When it comes to basically advertise, I believe that evaluation Web Pages create for the best lead capture Web Pages as nothing surpasses that combination of efficient evaluation web page plus efficient web page.
Squeeze Page - A getting web page is a fixed web page meant mainly for catching leads which means getting your guest to publish any kind of details which you want whether that’s their current e-mail address or even just their zip code.
Squeeze Web Pages don’t have much to them, just usually the material itself (oftentimes by means of a video) and the kind field where the guest places in their required details. The web page is generally otherwise dry so that the focus is on the indication up box without giving the guest any other options or places to basically click. Marketers usually offer their visitors some kind of no cost motivation to encourage the guest to discuss their details.
Launch Page - A release web page is something you use generally before an item is released. It’s used to provide an intro about that item and build enjoyment and this web page can be combined with an indication up kind similar to the getting web page so that you can get your customer’s details so you can keep in touch with them and provides those up-dates as the item comes closer to releasing. By correctly building the expectation with the release web page, once that item releases you will get a lot of revenue right out of the checkpoint because of your time and effort on the release web page.
Viral Landing Page - A popular web page is a web page on which you have material which is ought to have going popular (duh). If you come up with a really fun game or useful app, really any kind of fun/interesting material which is easy to propagate (hence viral), you can generate plenty and plenty of popular visitors to that web page. This is a great way to market brand identification and awareness, supposing of course you create it obvious what your company/website is and does on that web page.
Adding simple control buttons like for reading or discussing that material on Twitter and Facebook or MySpace, respectively, makes it that much easier for individuals to discuss and your material to go popular.
Blog Page - A web page is the basic weblog format where your web page would basically display your newest web sites. This kind of web page doesn’t turn well if you’re trying to offer because there are too many disruptions and no clear path to transformation.
This is why when I’m back linking to my website, for example, from articles I’ve made on article submission sites, for example, I won’t web link to the web page. For one thing this won’t help me with regards to back links, but moreover there wouldn’t be a point to doing it if my whole objective is to get individuals to subscribe to my subscriber record.
Sure I have that fixed indication up box on my webpage just like on every other web page, but I’ll experience a higher transformation when it comes to indication ups if I use a getting web page, so I web link to a special video/half getting web page on my website which describes why individuals should indication up. This is a web page which is more or less otherwise totally without any disruptions.
Of course there’s not a definite rule which says don’t ever use your house web page as a web page. If you’re just trying to propagate the word about your web page then there isn’t any harm guiding individuals towards your webpage for your web page so they can see all of your newest quality material and get connected so that you develop that person into a regular guest and fan. Think about what your objectives are with whatever niche you are advertising and choose your web page based on that.