A couple of ads I created in reference to Valencia, CA and their realestate campaign of “Awesometown” to lure in new potential residents.

I was apart of a group of students who to tasked with conducting a sociological and photographic case study on the area and residents of Santa Clarita and the surrounding neighborhoods. What we found out was that not everything is awesome in “Awesomtown”. Some of the people in Santa Clarita weren’t pleased with our project because we focused on the people that you don’t notice but make up a large percentage of the residents in Santa Clarita. Coincidentally, they are the middle class that live in a very rich, white, right winged town. It cause some backlash from a few residents when we presented the project at our school in front of the small percent of people that run the city.

In the end I was happy with the outcome from my groups project and what I presented. The project was featured at the A+D Museum in LA and was in partnership with The Getty.


Reasons to visit Valencia

There is a lot to see in Valencia. Valencia is the third most-populated city in Spain, and the capital of the Valencian Community. It is a city full of history, with a great gastronomy, unique traditions, and with a wonderful weather. There are plenty of things to do in this city: from the City of Arts and Sciences to any of its great beaches. Just wandering around the old town you’ll come across the cathedral, central market and a few museums, not to mention countless cafés and little shops. Check out its most interesting features:

Photo by Philipp Hilbert


Designed by Santiago Calatrava and Félix Candela, the sleek white complex comprises a science museum, IMAX cinema and planetarium, opera house and marine park, all housed in extraordinary sculptural spaces. The museum, a lopsided pavilion of mosaic tiles and parabolic arches, hosts several interactive exhibits that change every few months. The Oceanogràfic is the biggest and one of the most elegant aquariums in Europe with more than 45,000 species.

Photo by pfx-foto


The center of the Ciutat Vella is very well conserved. Walking through the streets and squares of Valencia’s old city you can discover amazing places like the Silk Market, The sumptuous Serrano Gates, the Cathedral with its emblematic Micalet, a tower added to the cathedral in XIVth century, one of Valencia’s most emblematic building, as well as the Sorolla Museum.

Photo by Monigote Valencia


The Turia river flowed around the city until the 1950s when it was diverted after flooding. The river bed has now been transformed into a huge park, where locals and tourist walk, run, skateboard and ride bikes.

Photo by bcn2012


Valencia is well-known for its rice dishes, in particular the well-known Paella, which is original from this land. The most traditional Valencia paella does not contain seafood - it contains chicken, rabbit and snails. Another specialty is  Horchata. A sweet and milky drink made from tiger nuts. Tiger nuts are a fruit that are originally from Egypt and were brought to Valencia by the Arabs. If you want to try horchata you can head to the old town. Here you will find places called ’Horchaterías’ - small cafes that specialise in horchata and fartons, the typical confectionery sweet.

Photo by Sonia Soy


The Central Market is the biggest working market in Valencia, and the one of the oldest still working in Europe. Built in the 1920s, This art nouveau building is mainly a food market, but you can also shop for flowers, souvenirs, jewelry, shoes and go to restaurants, bars, there’s even a bank office inside.

Photo by David Poon


Lights, gunpowder, monuments, flowers, traditional costumes, music, satire, emotions and a great deal of fun are the ingredients of a unique cocktail known as the Fallas. From March 15 to 19 (the festivity of St. Joseph) are displayed on every corner all over the city colourful ninots, giant papier-mâché figures which are burnt during the Nit del Foc (Night of the Fire). Lots of colours, deafening firecrackers, and fun. Lot of fun.

Photo by Alkis


The City of Valencia’s Eastern boarder is the Mediterranean Sea, which has added an extra touch to the all beauty existent. Malvarrosa Beach is the main beach, and it is busy almost all year long, except for January and February, which are the coldest months of the year. There are other wonderful beaches such as El Saler or Pinedo.

Photo by Roberto Moreno


There are two places you can visit while you are in Valencia. L’Albufera is a freshwater lake six miles south of the city, and one of the most important wetlands in Europe. Separated from the sea by a narrow strip of sand dunes, this is where the all-important rice is grown. Not surprisingly, there are excellent paella restaurants here too. Sagunto is a city on the coast 16 miles north of Valencia which has been occupied by Iberians, Romans, Visigoths, Moors and Christians and is packed with vestiges of this rich history. Worth going to see the recently restored Roman theatre, the Jewish quarter and the castle.

Photo by Anto Camacho

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this will likely fall on deaf ears, but it's worth a shot.

those of you who live in or around the apopka area may have seen my new friend kyle at some point around hunt club/wekiva springs. kyle is homeless and is trying to get a job, which can be really hard when you don’t have clean clothes or running water on a regular basis. i’d really like to help him out with maybe a nicer backpack, some interview clothes & basic hygeine products. if anyone would like to help me in getting some things together for him (maybe you have clothes or sample hygeine products laying around you could donate!) or knows of any organizations that could help him out, please let me know. you can contact me through my tumblr or shoot me an email at ashleycproulx@gmail.com.

if you can’t help, please reblog. this is our community, we need to take care of one another.

La responsable de CULTURA de Rafelbunyol dice que “ahora empezarán la quema de iglesias y la violación de monjas”.

Ha pasado de tener gracia el miedo que tienen los del PP al cambio hacia la izquierda, a dar verdadero pavor por la clase de gente que nos dirige y nos ha dirigido durante tanto tiempo. Es que quién lo dice es una responsable de cultura. ¡De cultura!