When I travel far I have to be mindful of what I pack… This time I brought my to go kit so I could continue to make pins.  As many colors as I try to include, I have to be honest and say that they never seem to be enough.  The good thing is that it challenges me to work within limitations, like I do with the pin bases too: just a limited number of holes and always within a circle grid. 

Urbahnika Embroidered Pins

A few weeks ago, we were invited by our friends Jahn & Kurt of BKLYN Dry Goods to take part in a pop-up BBQ at The Shop in Williamsburg. As we’ve come to expect from these types of events, we met a lot of interesting people and had a pretty solid time. 

One person that we’ve wanted to meet for a short while now is Allene, who goes by the name Urbahnika. We were first introduced to her work by one of Jahn’s tweets - where else, of course. She makes embroidered pins that are just as striking in person as in our photographs. I can say much more, but perhaps the pins should do the talking.

Each pin is signed & dated by Urbahnika.

Since we love to barter, we wrangled a handful of pins from Urbahnika & a camo jacket from BKLYN Dry Goods in exchange for some of our totes. Both parties were pretty happy about that deal.

When we first decided to do ‘events’ our expectations were fairly neutral. It was always in the back of our minds that it would be great to go out there and meet people who were making and/or doing things we considered to be interesting or inspiring. Have conversations, share ideas and even collaborate on projects.

We always thought that it would be great - and it turns out that it is.

*Quick note about 'The Shop' - if you ever find yourself in Williamsburg, do stop by. Not only do they have great prices and an unbelievably friendly staff, there are motorcycles driving in & out on a regular basis - seriously. Maybe I’m just a little too into bikes, but it is definitely a place worth checking out.

**We do our best to help support our fellow Artists, Designers & Makers out there that do what they do for the right reasons. 


What We Make: Urbahnika’s Allene La Spina


We fell in love with Allene La Spina’s fresh take on traditional cross stitch and embroidery with her cool line of Urbahnika pins. Get to know a little bit more about this cool creator and snag a limited edition DIY kit to make your own one-of-a-kind Urbahnika brooch!


My name is Allene La Spina and my crafting weapon of choice is embroidery thread, metal, wire and sometimes ink, watercolor, guache, and paper.  

My favorite…3 Artists are Ghada AmerEva Hesse and Frida Kahlo - their voices are strong through their work and inspire me to stay true to my passion, to my materials and to my roots, and when I am looking for inspiration I always head to the library, and I love observing people in the streets, the train and the bus - they are always a source of inspiration.

My favorite time of day to get crafty is late afternoon.

I got started crafting when I was really young… My Dad is a Systems Engineer and he was always building computers at home which meant easy access to pliers and colorful wire.  My Mom helped me by giving free range to my imagination.  I feel fortunate that my family was very supportive of my creative journey.

The best part about running my own business is I call the shots :)

What I wish I would have known before starting my business the only “but” is in my head!

If I wasn’t an artist I would love to be a motivational speaker.

My favorite iPhone/smartphone app is Instagram because it has made it easy for me to share with the world #whatinspiresme and all the cool patterns I’ve spotted at events and on the streets #patternhunter.



One technological advancement that has helped my crafting or business is FileMaker AND Google Docs!

I can’t live without my art supplies AND my MacBook Air.

I love to travel to Colombia for reconnecting with my roots.

My favorite luxury is going out for good food and great company!

Saturday is the best day of the week because I have the house all for myself during the day and it makes it easier for me to zone in on my projects.

To me, DIY means allowing yourself to get lost making anything with your hands!

My favorite word is Massachusetts - love the sound of it - and my least favorite word is hate - too heavy.


Favorite item in my closet is my cowboy boots (I have 5 pairs!)

The book that can cheer me out of any bad mood is Eva Luna.

My favorite thing about making is the power of creating something new!



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