Portland has become the go-to travel destination of a generation. The abundance of top-notch beer, coffee, scenery, and eclectic people have set it apart from so many other cities in the US. One word that isn’t synonymous with Portland, though, is “fashion.” Portlandia sang of a city stuck in the 1990s, and then later the 1890s, not lovingly referring to the in-style nineties trend that’s so hot right now, but more so crediting the city for its lack of interest in the fashion world altogether. There are pockets of people who care about what they wear and some amazing collections/designers coming out of PDX though, but at this point, they’re not the majority. That’s why they need all the credit they can get! Here is a roundup of some of the people and designers that are trying to add “fashion” to Portland’s ongoing list of awesomeness.

I loved writing this for tooviacreative. Portland, you are amazing and I can’t wait to see what you come up with next! 

Featuring some amazing people from the Tumblr community: reifhaus, freepeople, jaefieldspdx, urbanweeds, charleyzheng, pinoportland, & pendletonwoolenmills

Watch on reifhaus.tumblr.com

SS14 Turban Collection