Miuccia Prada and Patrizio Bertelli Unveil Fondazione Prada’s New Milan Headquarters
Fondazione Prada (Prada Foundation), an institution dedicated to contemporary art and culture, has opened the doors to its new sprawling Milan headquarters. Helmed by Miuccia Prada and Patrizio Bertelli, the new 205,000 square foot space is located in Largo Isarco, the southern part of Milan, and is made up of seven existing buildings recovered from a distillery that dates back to 1916 and three new structures. “We want to be proactive, stimulate artists and propose [an artistic] offer for the future, drawing young people closer to concepts that are often forgotten,” said Bertelli.
There’s pieces scattered throughout the seven buildings from the likes of Damien Hirst, David Hockney, Yves Klein, Eva Hesse and more. Rounding out the space is a Wes Anderson-designed a Milanese café.
The first thing that I am going to visit during my next trip to Milan is definitely the new Fondazione Prada, the power brand new permanent art space. I’ll give you at least 2 reasons for that: I think that the gold facade of one of the complex buildings is just genius + I am totally in love with movie director Wes Anderson who has designed the interiors of the bar inside the Foundation.
The bar, that will open to public on May 9th, was inspired by the style of a traditional Milan café: a giant tromp l’oeil wallpaper recreating Milan’s famous Galleria Vittorio Emanuele II and cool “formica” chairs in candy colors just make the trick.
The bar is part of a huge complex, including a distillery from the 1900s as well as three new structures for over 118,000 total square feet of exhibition space, designed by architect Rem Koolhaas. Ph. Fondazione Prada