Thank you!! I honestly saw that headline and it just clicked, it’s not just the Larries, it really is part of their appeal and we’re all buying into it. If they weren’t so “shady” we wouldn’t need update accounts to track their flights. They’d tweet “heading for the UK for a short break!” and we’d go “okay, have fun!” But the mystery of where they’re going and what they’re doing keeps the entire fandom glued to the screen.
I think we underestimate the 1DHQ marketing skills, tbh. I’m not saying that Larry is some sort of weird queer-baiting, or that their closet isn’t forced on them, BUT thousands of people joined the fandom because of them and I do think some of what we see is a calculated HQ response to both engage us and keep them in the closet.
Dozens of us, maybe hundreds, have said that all they EVER had to do was flat out say - nicely - “I love Harry/Louis, but we are not together and never have been, though it’s flattering that you guys would think so.” Since that has never happened, we take it as (partial) confirmation that they are. And I think their PR has figured out a way to play it to the tune that Modest wants while at the same time fueling the rumors and feeding us just enough to keep us from walking away.
I still stand by previous posts that they are often ham-handed and inept, but behind that are probably some clever minds that we’ve never really considered before - the execution just often has the subtlety of a brick to the face.