Go ahead and divest, see how that works out for you. See what effect you have.
When left-wingers and universities pull their investments from huge
companies like, say, Caterpillar, the economic pressure applied to the
company to cease transacting with Israeli contractors is minuscule.
But here’s the kicker: Sheldon Adelson is banking on your divestment.
Mass selling of Caterpillar stock artificially drives down its price,
which sounds nice for the divestment folks until the unintended
consequence of divestment is finally realized.
Someone like Adelson, that wealthy right-wing Zionist (three
pejoratives seems like enough of an introduction) and casino magnate
(ok, four), will in all likelihood snap up all those undervalued
securities and begin making money off his investments.
For someone with money and pro-Israel sympathies the move is a
no-brainer, both financially and ideologically. Any economist worth his
salt can see this unintended consequence looming.
Now Caterpillar has been pressured to change its ways exactly zero,
and instead of returns on Caterpillar investments being channeled to
your English department, it’s in the hands of the man bankrolling the right-wing Israeli media.