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"Elmo is with his good friend, Lupita. They are talking about all the great things about their skin. For example, Elmo’s skin just happens to be very ticklish. Lupita’s skin happens to be a beautiful brown color. Skin can come in all different shades and colors. Isn’t skin just the best? However, ticklish or smooth or black or brown or white or tan, be sure to love the skin you are in." 


 @Lupita_Nyongo , The 31-year-old Academy Award winner for 12 Years A Slave lands her first big endorsement as the face of the French luxury brand, saying she’s proud to push the idea that “beauty shouldn’t be dictated,” but rather be “an expression of a woman’s freedom to be herself”

Oscar-winning actress Lupita Nyong’o’s breakout year just keeps getting better. The 31-year-old actress is the new face of Lancôme cosmetics, becoming the first black ambassador for the French luxury brand.

“I am truly honored to join the Maison Lancôme, a brand with such a prestigious history that I have always loved. I am particularly proud to represent its unique vision for women and the idea that beauty should not be dictated, but should instead be an expression of a woman’s freedom to be herself,” Nyong’o said in a statement.

Lancôme is Nyong’o’s first major endorsement deal since nabbing the Academy Award for best supporting actress in early March for her role in 12 Years a Slave. She joins a host of other famed Oscar-winning actresses as ambassadors for the brand, including Julia Roberts, Penelope Cruz, and Kate Winslet. According to USA Today, her ads will begin appearing this summer.

Info via: Maya Rhodan of TIME magazine

Yesterday, Lupita Nyong’o was named the most beautiful person of 2014 by people magazine. This is so important to me because when I was a young girl living in Ghana, I had a shaved head an dark brown skin. I never felt beautiful or worthy or talented enough. Whenever there was a beautiful woman on TV, she had long hair or fair skin. This lead me to obsessing over my hair and my skin tone for most of my life.


Now finally young eight year me with a shaved head and brown skin can see that for the first time in her life, she too was beautiful and that she could achieve anything she set her mind to. Ladies and gentlemen, this is why representation matters. Congratulations Lupita, you make many young girls like myself see that we are beautiful and we can be powerful.