In other words it is not just about story-telling but about story-listening.

The first concept is teller-centric, the second one listener-centric. Starting with our listeners is such a good practice — it will help us figure out their mental journey and help guide us through the process of designing the story we want them to understand. If understanding and action are our goals, the story we tell — whether it is based on words or numbers, sounds or images — should be a journey in the mind of our listeners, a journey that includes all the necessary steps to achieve understanding and facilitate action, an experience we build by orchestrating a dance of perception and cognition, feelings and emotions.

POZ Showcase: Shadow Of Whales


Next time you’re getting your Starbucks fix, pause and take a listen to the music playing overhead - feel like dancing? If you’re enjoying some alt/indie-rock, there’s a good chance you’ve just had your first taste of Shadow of Whales along with your morning coffee. These Austin, TX, locals were chosen to have their own unique blend of smooth vocals/harmonies, flowing melodies, and bouncing beats featured in Starbucks throughout the US & Canada for the month of December. Check out their latest self-titled EP streaming below and for those in the area, check out Shadow of Whales open for Jonny Craig at the Red Seven on January 21st.

Social Sites: Twitter, Facebook, Tumblr, Instagram, Website, Soundcloud
For Fans Of:
 The Bravery, The Killers, Franz Ferdinand

by Ashley Aron

Please list all of your band members and their roles in the band.
Joshua Flores – Lead vocals / rhythm guitar
Caleb Flores – Drums / vocals
Chris Fraga – Lead guitar / vocals
JD Vazquez – Keys/Misc / vocals
Jeremy Boyum – Bass / vocals

What’s your hometown (or what are your hometowns)?
Austin, TX 

How did the band come together? How long has it been?
Jeremy: Most all of us knew Josh and were looking for a group that shared a similar passion. Josh put all the pieces together.
Joshua: We came together in August 2013 to form music that inspired others to follow their dreams and to get them through hard time; to aim for success.

How have you grown since you started?
Jeremy:  We’ve grown a TON! I mean it’s only been a year and a half but it’s been a wild ride! I feel like we have learned a lot, and we have met so many awesome people along the way. Also, we have matured a lot musically and in general. We cannot wait for 2015!

What sets you apart from other bands?
Joshua: What sets us apart from other bands is our use of puns.
Chris: Something that really sets us apart, I think, is that we are extremely dynamic. We are constantly trying new things, to make it better than before and evolve into something different.

What’s the best part about being in your band?
Caleb: The absolute best part about being in Shadow Of Whales is when you get to encourage someone to live their dream and restore hope and be uplifting through our music and friendships. It’s also an amazing experience when you get to play with your best friends on stage and the crowd is singing along and smiling and finding joy in the mist of all the evil in today’s world. Even if it’s just for 25 minutes, I love every second of it.

More times than not, influences tend to bleed through. What bands are currently inspiring the music that you’re making?
Joshua: A lot of Foster the People, imagine dragon, M83 and bad suns.

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Vizor Create

In-browser visual programming tool designed to simplify creation of Web VR content. Developed by demosceners, Vizor hope to become the YouTube of this emerging medium. The video embedded below demonstrates how the app works:

An introduction to Vizor Create, the Web-based VR creation tool powering, the YouTube of VR.

Create and deploy a VR experience in just a few minutes with Vizor.

You can find out more here - the editor itself here - various examples here

There are some points in your life where you start to realize that you don’t need all of the things you dream about to be happy. You are happy with what you have. And if you’re not, change it.

Be happy with what you have and grateful for what you don’t, for it gives you something to strive for.

—  Things I’m still learning, kg.

Fullness in God

It is true when the Bible tells us that we will be satisfied in God when we have Him in our lives. Unlike the things of our everyday world, God provides us with fulfillment, joy, peace, security and more and the best part of it all is that we are all provided with these for eternity. 

The moment we find ourselves secure in His grasp, it is from that point onwards that we can truly feel we can never be brought down by the world even when it tries so hard to. And the reason why is because in God, we truly have all that we need.


Image Series: General (#wtscreatives #general)

Type & Edit by: Jude Personal // Walk the Same

it is okay to look at him and simply feel
happy. sometimes
it is okay to hold his hand and
be content. sometimes
his phone can buzz and
you don’t even have to glance in
its direction, because
it is enough to trust in the knots
you two have tied
to hold through the roughest (smallest)
storms and simply let your body
ride the waves.
all is good.
PropertyOfZack's Albums Of The Year


2014 was, as expected, an incredible year for music. We’ve been busy preparing for a very different 2015 at PropertyOfZack, but we wanted to share our staff compiled Albums Of The Year list, which highlights both our top ten LPs and EPs of 2014. Check out the full feature below and reblog to let us know your favorite albums of the year! 

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