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Caritas Annual Report 2010/11

This year we’ve added an exciting new client to our list, a charity called Caritas. We’re very excited to be working with them to consolidate their brand and refresh the look and feel of their collateral.

We recently completed our first major project with them, their 2010/11 annual report. The result is an emotive, warm, vibrant report that supports their brand in all its glory. 

Watch on clagil.tumblr.com

Stunning new campaign against poverty – visual and textual – by BBDO Proximity.

Breathtaking …

Text translated here:

We defeated the plague.

Smallpox has been overcome.

We’ve developed medicine to treat tuberculosis

and typhoid.

But medicine is powerless against the biggest pathogen:

poverty. 

Everyone deserves health.

Caritas

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