What made our four co-founders jump in a car and head for Vacaville, CA you ask - A random art fair? Team-bonding over cow-tipping? An absurdly long beer run? Actually, this was all business - but sometimes you gotta just get away to really think big. Now, before you go dreaming up poolside leisure and comfort let it be known that this story includes shared beds, generous use of post-it notes, late night brainstorming, and some serious kitchen duty.
Brandon, Win, Ethan, and Pat, the team at the heart of ARTtwo50, hit the road at about 1130pm on Tuesday of last week, and traversed the shiny new Bay Bridge for the ARTtwo50 company offsite.
The foursome arrived at the converted barn house circa 1am where they met a new friend - a squealing black cat that jetted inside as soon as the door opened so as to join the party. (Can we blame it?) So, after what can only be described as a thrilling 10 minutes of chase and capture, the house was cat-free. Often considered a sign of impending doom, the furry four-legged friend ended up being no such thing, as our founders enjoyed an amazing 36 hours.
The four innovators relived the old college days’ of yore by bunking up in the same rooms. They even showcased a little culinary prowess and spent a lot of time with neon post-it notes (seriously, A LOT). The developer, the design guru, the business guy and the inspiration behind the company churned out idea after idea, flirting with the allegedly impossible. These guys want to “change the way we buy and sell art”, and to do that, you gotta let that imagination and innovation truly run wild.
SO what does this mean for YOU?
Well, ARTtwo50 is more focused than ever and walked away from the mystical barn in the middle of nowhere with a clear plan of attack for the end of the year and 2014. Products and features for both our artists and our buyers will be better than ever, more fun, more useful, and more interactive.
In the coming months, artists will have more tools - like access to an online, web checkout and a Pinterest gallery, making it easier to get their art out there in front of eager eyes, and some basic statistics so they can know whats working best. For buyers, the ARTtwo50 marketplace will continue to grow with higher price points, local artist options, and improved recommendations, making it easier for you to find that perfect piece. We have a few other tricks up our sleeve - so GET EXCITED!
I don’t know where the ceiling is for these four, but if it’s there…it won’t be long till these guys start drilling holes in it. Thinking beyond just the possible, the guys at ARTtwo50 really are living up to their to their mission to ARTaREVOLUTION, so come on and join the cause!
Stay tuned for the new features by downloading the app at www.arttwo50.com or keeping up with ARTtwo50 on Facebook and Twitter.