"The Elf on the Shelf" became a Christmas tradition when a book of the same name said it should back in 2005. Basically, it involves placing an elf doll somewhere in your home and telling your children that he’s there to watch them and report the findings directly to Santa Claus, which he does by going all the way back to the North Pole every single night. He then "returns" the next day, positioned in a new spot, where he can once again rule over your child’s behavior using nothing more than his dead-eyed stare.
Most drinking-and-driving PSAs take on a morbid tone, but in Newfoundland the RCMP is taking a different tack this year. They got the popular Elf on a Shelf toy sloshed on blended Scotch whiskey, put him in a Barbie car and landed him in the slammer. The Facebook photo series has gone viral since it was posted Monday afternoon. Constable Tony Seaward, who came up with the idea, spoke with the National Post‘s Sarah Boesveld from the RCMP’s Placentia detachment. (Photos: Royal Canadian Mounted Police in Newfoundland and Labrador)